Duroflex
https://www.duroflexworld.com/
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Duroflex began in 1964 in the backwaters of Kerala, where founder P.C. Mathew envisioned a brand dedicated to improving sleep quality. Over the decades, the company evolved from fulfilling government orders to establishing a robust retail network and global export channels. By prioritizing customer needs, Duroflex became the first in its category to develop a mattress portfolio based on sleep needs, which includes 4 Signature Mattress Ranges with 100+ comfort levels. Today, Duroflex is recognized as India’s fastest growing mattress brand, offering a wide array of products including mattresses, pillows, and furniture.
Duroflex's Mission Statement
Duroflex aims to help India sleep better by providing innovative and research-backed sleep solutions.
What distinguishes Duroflex from other Mattress Brands
Duroflex distinguishes itself through its innovative mattress technology, including the exclusive Duropedic range featuring a 5 zoned orthopedic support layer, which is tested and recommended by experts. The brand's commitment to quality is evident in its fully backward integrated manufacturing facilities, ensuring meticulous attention to detail. Additionally, Duroflex's extensive reach across India, with state-of-the-art experience centers and a comprehensive online presence, enhances accessibility to their products.
Stats for Duroflex
Duroflex has demonstrated consistent growth on Instagram, achieving a 4% increase from 69.56K to 72.26K.
Instagram Followers Growth
Ecommerce Tools Used by Duroflex
Shopify Ecommerce Platform
Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.
Microsoft Clarity
Microsoft Clarity offers free user behavior analytics with session replays and heatmaps, enabling store owners to understand visitor interactions and improve website usability, boosting conversions and customer experience.
Judge.me Product Reviews
Judge.me enables store owners to effortlessly collect and showcase product and store reviews through customizable, high-converting widgets. By integrating seamlessly with ecommerce platforms, it helps build customer trust and credibility, ultimately boosting conversion rates and driving sales growth effectively.
GoKwik
GoKwik offers eCommerce brands in India a comprehensive platform to boost conversions with one-click checkout and minimize Return to Origin (RTO) issues, enabling smoother operations and driving significant growth by improving customer experience and operational efficiency.
Yellow.ai Agentic AI Platform
Yellow.ai provides an advanced AI platform designed for enterprise customer and employee experience automation. It uses intelligent AI agents to deliver scalable, high-quality service while reducing operational costs, helping store owners streamline CX & EX processes and improve service efficiency without compromise.
Outbrain
Outbrain leverages AI prediction technology to connect your store with highly engaged audiences, helping you drive better marketing outcomes and increase customer engagement. It enables targeted content discovery, improving your business results by reaching the right customers efficiently.
Salesforce Marketing Cloud Personalization
Salesforce Marketing Cloud Personalization uses AI to deliver tailored, 1-to-1 customer experiences, helping store owners optimize conversions and reduce costs. It provides deep customer insights to engage shoppers with highly relevant marketing across multiple channels, enhancing customer interaction and driving sales growth.
Frequently Asked Questions about Duroflex
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Last updated: 30 Sept 2025
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