Indya
https://www.houseofindya.com/
Social Links
Indya is a modern Indian Wear brand under High Street Essentials Pvt. Ltd., which was established in 2012. The brand emerged from the vision to reinvent traditional Indian fashion for the evolving lifestyle of the new-age woman. High Street Essentials Pvt. Ltd. has positioned itself as a leading omnichannel fashion house in India, catering to urban women's fashion needs. Over the years, Indya has expanded its offerings, including premium occasion wear with the Indya Luxe collection, while emphasizing a design philosophy centered on the contemporary global woman and incorporating elements of traditional craftsmanship.
Indya's Mission Statement
Indya aims to democratize fashion for young women across the globe, reflecting this commitment in their accessible price points and worldwide availability.
What distinguishes Indya from other Apparel Brands
Indya distinguishes itself through its unique blend of traditional Indian fashion with modern aesthetics, offering contemporary silhouettes that are stylish, functional, and effortless. The brand's commitment to accessibility is reflected in its use of lush fabrics, traditional embroideries, heritage prints, and motifs. Innovative designs include pre-stitched sarees, kurtas with attached dupattas, palazzo pants with attached saree drapes, and jumpsuits that can be easily worn, setting it apart in the competitive fashion landscape.
Stats for Indya
Indya's Instagram following has fluctuated but maintained around 549.55K.
Instagram Followers Growth
Ecommerce Tools Used by Indya
CleverTap Customer Engagement Platform
CleverTap enables store owners to supercharge customer lifetime value through personalized messaging and automated campaigns. This all-in-one platform empowers you to engage customers effectively at every stage of their journey, driving higher retention and growth with powerful, data-driven marketing tools.
Netcore Unbxd
Netcore Unbxd offers AI-powered site search and product discovery solutions that enhance digital merchandising and personalization. It helps ecommerce store owners improve customer experience, increase conversion rates, and drive sales by delivering highly relevant search results and personalized product recommendations.
Frequently Asked Questions about Indya
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Last updated: 30 Sept 2025
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