Outhouse
https://outhouse-jewellery.com/
Outhouse was established in 2012 by sisters Kaabia and Sasha Grewal, driven by their passion for jewellery and a desire to create unconventional pieces. Both sisters pursued degrees in Jewellery Design and Manufacturing from the Indian Institute of Gems & Jewellery, gaining valuable experience in the industry. After gaining expertise, Sasha traveled to London to join the high street brand Topshop, while Kaabia took admission at the Gemological Institute of America, after which she interned with esteemed designer Eddie Borgo. Over the years, Outhouse has evolved into one of India’s leading bridge jewellery houses, recognized for its unique aesthetic and craftsmanship, winning the Vogue Fashion Fund in 2015 and being featured in the Forbes India 30 under 30 list in 2016.
Outhouse's Mission Statement
Outhouse aims to provide women around the world with jewellery of the highest calibre, combining quality and luxury with a sophisticated balance of design and craftsmanship.
What distinguishes Outhouse from other Jewelry Brands
Outhouse distinguishes itself through its contemporary designs that resonate with modern sensibilities. Each piece is handmade at their studio in Noida and is finished with either 22-carat gold or silver, polished with lacquer for longevity. The brand's commitment to quality craftsmanship is evident, and the balance of design and craftsmanship honors traditional Indian artistry, setting Outhouse apart in the competitive jewellery market.
Stats for Outhouse
Outhouse has demonstrated consistent growth on Instagram, achieving a 3% increase from 225.37K to 232.45K.
Instagram Followers Growth
Ecommerce Tools Used by Outhouse
Shopify Ecommerce Platform
Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.
Microsoft Clarity
Microsoft Clarity offers free user behavior analytics with session replays and heatmaps, enabling store owners to understand visitor interactions and improve website usability, boosting conversions and customer experience.
Razorpay Payment Gateway
Razorpay enables store owners in India to instantly accept online payments through a comprehensive suite supporting Netbanking, Credit/Debit Cards, UPI, and more. It simplifies transaction management, ensuring secure and efficient payment processing to enhance customer experience and boost sales.
ipapi - IP Address Lookup & Geolocation API
ipapi offers a reliable IP location and geolocation API, enabling ecommerce stores to personalize customer experiences, improve security, and analyze user demographics through accurate IP-based data without signup.
Klaviyo Marketing Platform
Klaviyo is a comprehensive marketing platform that combines email marketing, SMS, and a built-in customer data platform (CDP). It enables store owners to unify customer data and create personalized, scalable engagements, helping to increase customer retention and drive revenue growth effectively.
Fluorescent Design Shopify Themes and Apps
Fluorescent Design offers premium, conversion-optimized Shopify themes and apps that enhance customer experience and boost sales. Equipped with powerful features and expert support, it enables store owners to maximize visits and improve overall store performance efficiently.
Rebuy Engine Ecommerce Personalization Platform
Rebuy Engine enables ecommerce stores to deliver personalized shopping experiences using data-driven insights. It helps attract, engage, and retain customers by tailoring product recommendations and promotions, driving higher sales and accelerating business growth on platforms like Shopify.
Smartlook
Smartlook offers product analytics for websites and mobile apps, enabling store owners to gain visual user insights that improve user experience and boost conversions. Trusted by over 2800 organizations, it provides easy-to-use tools for understanding customer behavior and optimizing online performance effectively.
Frequently Asked Questions about Outhouse
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Last updated: 30 Sept 2025
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