The Amethyst Store

https://www.theamethyststore.com/

The Amethyst Store was established in 2018 by three siblings, Srinithi, Sweatha, and Shricharran, who are the fourth generation of a family renowned for gold and diamond designing in South India. The idea to create their own jewellery brand stemmed from their childhood experiences in jewellery stores, where they developed a passion for art and design. Starting with ten self-designed pieces, they built a team of artisans across India, leading to significant growth and recognition for the brand. They achieved their ten-year goal plan within just three years, introducing innovative products that were previously unavailable in India.

The Amethyst Store's Mission Statement

The Amethyst Store aims to provide well-crafted and quality jewellery that resonates with elegance and style, catering to the contemporary Indian woman.

What distinguishes The Amethyst Store from other Jewelry Brands

The Amethyst Store distinguishes itself through its unique designs, fine craftsmanship, and purity of materials, particularly in silver jewellery. The brand has introduced innovative products that were previously unavailable in India, and it has garnered a loyal customer base with over 15000 products sold and more than two lakh customers.

Stats for The Amethyst Store

The Amethyst Store has demonstrated consistent growth on Instagram, achieving a 3% increase from 189.71K to 196.22K.

Instagram Followers Growth

Ecommerce Tools Used by The Amethyst Store

Ecommerce Used by 1157brands

Shopify Ecommerce Platform

Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.
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Geolocation Used by 108brands

ipapi - IP Address Lookup & Geolocation API

ipapi offers a reliable IP location and geolocation API, enabling ecommerce stores to personalize customer experiences, improve security, and analyze user demographics through accurate IP-based data without signup.
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Marketing automation Used by 86brands

PushOwl: Unified Email, SMS & Web Push Marketing Automation

PushOwl enables Shopify store owners to recover abandoned carts, engage customers, and boost sales through automated email, SMS, and web push campaigns. It features smart pop-ups and supports unlimited profiles to optimize customer outreach and conversion rates effectively.
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Payment processors Used by 19brands

Simpl Checkout

Simpl is a digital khata solution that streamlines online commerce by offering a seamless and secure checkout experience. It reduces cart abandonment, enhances customer satisfaction, and empowers merchants to manage credit-based payments effortlessly, boosting sales and customer loyalty.
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Marketing automation Used by 11brands

Zoorix Upsell & Cross-Sell

Zoorix empowers Shopify store owners to effortlessly increase revenue by enabling seamless upsell and cross-sell offers with just one click. This tool helps boost profits instantly without additional marketing spend, enhancing customer purchase value through targeted product recommendations.
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Frequently Asked Questions about The Amethyst Store

What categories of products does The Amethyst Store offer?

The Amethyst Store primarily offers Jewelry.

Is The Amethyst Store a trusted brand?

The Amethyst Store has been in business for 7 years with over 196.22K followers on Instagram.

Does The Amethyst Store have its own app for shopping?

No, The Amethyst Store currently doesn't have a mobile app.

Does The Amethyst Store collaborate with celebrities or influencers?

The Amethyst Store does not have any celebrities associated with them.

How many followers does The Amethyst Store have on social media platforms?

The Amethyst Store has 196.22K followers on Instagram and 685 subscribers on YouTube.

Does The Amethyst Store have physical stores or outlets?

The Amethyst Store primarily operates through their online store.

Last updated: 30 Nov 2025

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