The Indus Valley
https://www.theindusvalley.in/
Social Links
The Indus Valley was founded by Madhumitha Uday Kumar and Jagadeesh Kumar after a personal kitchen mishap with plastic cookware highlighted the importance of safe cooking utensils. They discovered that the market was flooded with unhealthy options and sought to create a reliable brand for healthy cookware. Their efforts have led to the establishment of a category-defining brand that has become India’s No.1 Healthy Cookware brand, focusing on toxin-free materials.
The Indus Valley's Mission Statement
The brand is pursuing its mission to transform 100 million kitchens in India with its range of healthy cookware that have no chemical coatings and are 100% toxin-free.
What distinguishes The Indus Valley from other Cookware Brands
The Indus Valley distinguishes itself by offering cookware made from only pure and healthy materials such as Cast Iron, Sheet Iron, Tri-ply Stainless Steel, Wood, Clay, Copper, Brass, and Bronze, ensuring that all products are 100% toxin-free and free from harmful chemical coatings.
Stats for The Indus Valley
The Indus Valley has demonstrated consistent growth on Instagram, achieving a 2% increase from 305.04K to 311.40K.
Instagram Followers Growth
Ecommerce Tools Used by The Indus Valley
Shopify Ecommerce Platform
Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.
Microsoft Clarity
Microsoft Clarity offers free user behavior analytics with session replays and heatmaps, enabling store owners to understand visitor interactions and improve website usability, boosting conversions and customer experience.
Judge.me Product Reviews
Judge.me enables store owners to effortlessly collect and showcase product and store reviews through customizable, high-converting widgets. By integrating seamlessly with ecommerce platforms, it helps build customer trust and credibility, ultimately boosting conversion rates and driving sales growth effectively.
GoKwik
GoKwik offers eCommerce brands in India a comprehensive platform to boost conversions with one-click checkout and minimize Return to Origin (RTO) issues, enabling smoother operations and driving significant growth by improving customer experience and operational efficiency.
Shopflo
Shopflo is an end-to-end e-commerce solution designed to boost store conversions by leveraging a network of over 50 million Indian shoppers. It optimizes every stage of the buying process—from product pages to cart and checkout—helping store owners increase sales and improve customer experience.
PushOwl: Unified Email, SMS & Web Push Marketing Automation
PushOwl enables Shopify store owners to recover abandoned carts, engage customers, and boost sales through automated email, SMS, and web push campaigns. It features smart pop-ups and supports unlimited profiles to optimize customer outreach and conversion rates effectively.
LimeChat AI Customer Support & Growth Agent
LimeChat provides enterprise-grade AI chatbots that enhance ecommerce marketing ROI, nurture leads effectively, and offer 24/7 human-like customer support, enabling seamless growth and improved customer engagement without extra manpower.
WebEngage
WebEngage is a full-stack customer engagement and retention platform that combines a Customer Data Platform (CDP), omnichannel campaign management, and web/app personalization. It helps store owners boost revenue by effectively engaging and retaining existing customers through targeted, personalized marketing strategies.
SearchTap Hosted Search Service
SearchTap provides a fast, relevant search solution tailored for e-commerce websites, mobile apps, and enterprise software. It helps store owners improve customer experience by delivering precise search results quickly, boosting conversion rates and satisfaction. Ideal for businesses of all sizes, from small stores to enterprises.
Frequently Asked Questions about The Indus Valley
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Last updated: 30 Sept 2025
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