The Sleep Company

https://thesleepcompany.in/

The Sleep Company was founded by Priyanka and Harshil, who were classmates at IIM Calcutta. After becoming a mother, Priyanka recognized the critical importance of sleep and the lack of innovation in the mattress market. This realization led her to leave her job and pursue a solution to improve sleep quality. Collaborating with Dr. Tripathi, an expert in material science, they conducted extensive research and trials, ultimately developing the patent-pending SmartGRID technology. The company was established to provide high-quality mattresses that cater to the specific needs of consumers, marking a significant evolution in the mattress industry.

Other categories The Sleep Company operates in: Furniture

The Sleep Company's Mission Statement

The Sleep Company aims to upgrade the sleep quality for every individual by creating innovative sleep products backed by extensive research and sleep science.

What distinguishes The Sleep Company from other Mattress Brands

The Sleep Company differentiates itself through its innovative SmartGRID technology, which was developed after extensive research and trials, specifically involving Dr. Tripathi's expertise. The brand focuses on customization to meet individual sleep needs, ensuring that each product is crafted based on extensive research and sleep science. Additionally, the company sells its products online to eliminate middlemen, making high-quality sleep solutions accessible to millions and helping improve lives.

Celebrities Associated with The Sleep Company

The Sleep Company is represented by Anil Kapoor as brand ambassador. The brand has featured Jim Sarbh and Mrunal Thakur in its campaigns and collaborated with Karan Johar for social media promotions.

Anil Kapoor

Anil Kapoor

Jim Sarbh

Jim Sarbh

Karan Johar

Karan Johar

Mrunal Thakur

Mrunal Thakur

Stats for The Sleep Company

The Sleep Company has demonstrated consistent growth on Instagram, achieving a 8% increase from 149.85K to 161.87K.

Instagram Followers Growth

Ecommerce Tools Used by The Sleep Company

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Shopify Ecommerce Platform

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WebEngage

WebEngage is a full-stack customer engagement and retention platform that combines a Customer Data Platform (CDP), omnichannel campaign management, and web/app personalization. It helps store owners boost revenue by effectively engaging and retaining existing customers through targeted, personalized marketing strategies.
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Geolocation Used by 20brands

GeoJS GeoIP API

GeoJS provides a REST/JSON/JSONP GeoIP API that allows store owners to accurately determine customer locations based on IP addresses. This enables personalized content, localized marketing, and enhanced security by tailoring user experience according to geographical data efficiently and seamlessly.
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Marketing automation Used by 18brands

CustomerLabs First-Party Data Operations Platform

CustomerLabs 1PD Ops enables store owners to optimize marketing campaigns by leveraging first-party data with server-side cookies and domain tracking. It enhances ad attribution accuracy, ensuring better campaign performance and scalability while maintaining data privacy. Access a 14-day free trial to experience its impact.
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Retargeting Used by 2brands

RTB House Deep Learning Marketing Platform

RTB House enables store owners to create highly personalized marketing campaigns using advanced Deep Learning technology. It helps cut through online noise, boosts ad effectiveness, and is fully prepared for the cookieless digital environment, ensuring future-proof customer targeting and engagement.
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Frequently Asked Questions about The Sleep Company

What categories of products does The Sleep Company offer?

The Sleep Company primarily offers Mattress and Furniture.

Is The Sleep Company a trusted brand?

The Sleep Company has over 161.87K followers on Instagram and 108.00K subscribers on YouTube.

Does The Sleep Company have its own app for shopping?

No, The Sleep Company currently doesn't have a mobile app.

Does The Sleep Company collaborate with celebrities or influencers?

Yes, The Sleep Company has celebrities associated with them. They have collaborated with Anil Kapoor, Jim Sarbh, Karan Johar, Mrunal Thakur. For more information, check out the Celebrities section.

How many followers does The Sleep Company have on social media platforms?

The Sleep Company has 161.87K followers on Instagram and 108.00K subscribers on YouTube.

Does The Sleep Company have physical stores or outlets?

Yes, The Sleep Company has physical stores. You can find their store locations here.

Last updated: 30 Nov 2025

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