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WhySoBlue

https://whysobluelove.com/
WhySoBlue on Instagram WhySoBlue on LinkedIn WhySoBlue on Facebook
Shark Tank S3

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WhySoBlue on Instagram
Instagram

182.23K followers

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WhySoBlue on LinkedIn
LinkedIn

433 followers

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WhySoBlue was founded in 2015 by Jaya and Shweta as a small, two-person business operating from their living room. Jaya managed the cutting of the first collection on their dining table using a single sewing machine, while Shweta took care of operations and marketing. The brand gradually expanded, moving through four studios as it grew, and now operates from a larger space where Jaya oversees Production and R&D, and Shweta manages Sourcing, Designing, and Marketing.

Other categories WhySoBlue operates in: Fashion

WhySoBlue's Mission Statement

WhySoBlue aims to provide customization in fashion, ensuring each piece reflects the personality of the wearer while maintaining a commitment to ethical production and environmental sustainability.

What distinguishes WhySoBlue from other Apparel Brands

What sets WhySoBlue apart is its focus on customization, ethical production practices, and a commitment to zero waste. Each piece is made to order, ensuring minimal waste and a personal touch for customers. The brand also emphasizes fair wages and comfortable working conditions for its artisans, promoting gender equality within its workforce.

Celebrities Associated with WhySoBlue

Sonakshi Sinha and Rasika Dugal have been spotted using the brand's products.

Sonakshi Sinha

Sonakshi Sinha

Rasika Dugal

Rasika Dugal

Stats for WhySoBlue

WhySoBlue's Instagram following has fluctuated but maintained around 182.23K.

Instagram Followers Growth

Ecommerce Tools Used by WhySoBlue

Ecommerce Used by 1157brands

Shopify Ecommerce Platform

Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.
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Payment processors Used by 190brands

PayPal Payment Processor

PayPal enables ecommerce store owners to securely manage payments, send and receive funds, and offer customers a trusted, widely accepted payment method, enhancing checkout convenience and reducing payment friction.
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Shopify apps Used by 81brands

Code Black Belt Shopify App Development

Code Black Belt specializes in creating custom Shopify apps, helping store owners enhance their store functionality, automate processes, and improve customer experience. Their expert development services address unique pain points, enabling seamless integration and tailored solutions to boost business efficiency and growth on the Shopify platform.
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Geolocation Used by 28brands

IP-API Geolocation API

IP-API Geolocation API enables store owners to identify visitor locations by IP address, enhancing localization, customization, fraud prevention, and marketing strategies through precise geolocation data in multiple formats.
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Payment processors Used by 21brands

Breeze One-Click Checkout

Breeze enables D2C brands to boost store conversions by offering a hyper-optimized, one-click checkout experience. It supports multiple payment options including UPI, wallets, credit/debit cards, BNPL, and net banking, seamlessly integrating with Shopify, WooCommerce, and Magento stores to enhance customer satisfaction and sales.
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Ecommerce Used by 10brands

Hextom Inc

Hextom Inc offers a suite of 13 tailored Shopify and BigCommerce apps designed to solve everyday ecommerce challenges, helping store owners improve operations, enhance customer experience, and increase efficiency. Trusted by over 270,000 merchants, these technology-driven tools simplify management and boost business growth.
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Development Used by 8brands

Expert Village Media - Shopify Development Agency

Expert Village Media offers specialized Shopify development services to build custom, high-conversion eCommerce stores, helping store owners enhance functionality, user experience, and sales performance with expert-crafted online shops tailored to business needs.
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Frequently Asked Questions about WhySoBlue

What categories of products does WhySoBlue offer?

WhySoBlue primarily offers Apparel and Fashion Products.

Is WhySoBlue a trusted brand?

WhySoBlue has been in business for 10 years and was featured in Season 3 of Shark Tank. They have over 182.23K followers on Instagram. Their products have been used by Sonakshi Sinha and Rasika Dugal.

Does WhySoBlue have its own app for shopping?

No, WhySoBlue currently doesn't have a mobile app.

Does WhySoBlue collaborate with celebrities or influencers?

WhySoBlue does not have any celebrities associated with them.

How many followers does WhySoBlue have on social media platforms?

WhySoBlue has 182.23K followers on Instagram.

Does WhySoBlue have physical stores or outlets?

Yes, WhySoBlue has physical stores. You can find their store locations here.

Last updated: 30 Nov 2025

Disclaimer: We strive to maintain accurate, up-to-date information about featured brands. While we refresh our data periodically, recent changes may not be reflected immediately. If you notice any inconsistencies, please feel free to reach out to us. We appreciate your understanding and feedback.