₹179 
Bella Vita Organic Intense Drama Brown Eyeliner - 3.5ml Best D2C Eyeliner brands in India
11 brands 116 productsstarting prices ₹149 to ₹600 typically ₹189
There are 11 Indian direct-to-consumer eyeliner brands on this list. Pricing here is unusually flat: the middle half of these brands start between ₹180 and ₹209, so the choice comes down to sourcing and formulation more than budget. SUGAR Cosmetics is the most followed of the set at 3.1M Instagram followers, and Swiss Beauty is the cheapest way in at ₹149. Find eyeliner worth opening, or compare brands by budget, Instagram following or range. Every listing links to a full brand profile with pricing and social links, or browse every Beauty brand we track.
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Browse eyeliner
₹179 Bella Vita Organic Intense Drama Brown Eyeliner - 3.5ml 
₹399 
Faces Canada Magneteyes Colored Eyeliner 
₹183 
Just Herbs Herb-Enriched Waterproof Eyeliner Organic With Jojoba Oil & Vitamin E 
₹199 
JUICE COSMETICS Longwear Liquid Eyeliner 
₹249 
MARS Cosmetics Twinkle Wink | Glitter Eyeliner 
₹633 
Lotus Herbals Proedit Silk Touch Perfection Eye Liner 
₹765 
Lovechild Eye 2k Smudge-Proof Gel Eyeliner With Applicator (Black) 
₹474 
Shills Professionals Nude Matte Eyeliner 
₹296 
SUGAR Cosmetics Waterproof Eyeliner - 01 Black 
₹429 
Swiss Beauty Eyebrow & Gel Eyeliner 
₹180 
Recode Studios Recode Rizz Matte Black Eyeliner-Everyday Makeup-3.5 Ml 
₹249 Bella Vita Organic Fantasy Beams Holographic Eyeliner - 1ml 
₹249 Faces Canada Magneteyes Eyeliner 
₹295 Just Herbs Herb Enriched Waterproof Eyeliners Nutty Brown 
₹329 MARS Cosmetics Eye Love Multi Pods 
₹319 Lotus Herbals Colorkick Eye Liner Azure Mermaid 3.5ml Cl02 
₹600 Lovechild Crystal Crush Waterproof Colored Gel Eyeliner - Topaz (Brown) Hd Gloss Finish 
₹284 Shills Professionals One Stroke Eyeliner 
₹219 SUGAR Cosmetics Sugar Pop Matte Eyeliner 02 Blue 
₹229 Swiss Beauty Quick Dry Liquid Eyeliner 
₹589 Recode Studios Recode Gel Eyeliner Brown 5 G No eyeliner match this filter.
Most followed eyeliner brands
SUGAR Cosmetics
3.1M followers
9 eyeliner · from ₹219
Lotus Herbals
1.1M followers
6 eyeliner · from ₹276
Bella Vita Organic
906.1K followers
5 eyeliner · from ₹179
Faces Canada
901.2K followers
11 eyeliner · from ₹189
Swiss Beauty
833.4K followers
18 eyeliner · from ₹149
MARS Cosmetics
562.3K followers
10 eyeliner · from ₹179
Recode Studios
493.8K followers
19 eyeliner · from ₹180
Just Herbs
297.6K followers
13 eyeliner · from ₹183
Premium eyeliner brands
Sorted by highest starting price
Lovechild
191.4K followers
11 eyeliner · from ₹600
Lotus Herbals
1.1M followers
6 eyeliner · from ₹276
SUGAR Cosmetics
3.1M followers
9 eyeliner · from ₹219
JUICE COSMETICS
65.8K followers
4 eyeliner · from ₹199
Faces Canada
901.2K followers
11 eyeliner · from ₹189
Shills Professionals
127.6K followers
10 eyeliner · from ₹189
Affordable eyeliner brands
Sorted by lowest starting price
Swiss Beauty
833.4K followers
18 eyeliner · from ₹149
MARS Cosmetics
562.3K followers
10 eyeliner · from ₹179
Bella Vita Organic
906.1K followers
5 eyeliner · from ₹179
Recode Studios
493.8K followers
19 eyeliner · from ₹180
Just Herbs
297.6K followers
13 eyeliner · from ₹183
Faces Canada
901.2K followers
11 eyeliner · from ₹189
All 11 eyeliner brands in India
Recode Studios
493.8K followers
19 eyeliner · from ₹180
Swiss Beauty
833.4K followers
18 eyeliner · from ₹149
Just Herbs
297.6K followers
13 eyeliner · from ₹183
Faces Canada
901.2K followers
11 eyeliner · from ₹189
Lovechild
191.4K followers
11 eyeliner · from ₹600
MARS Cosmetics
562.3K followers
10 eyeliner · from ₹179
Shills Professionals
127.6K followers
10 eyeliner · from ₹189
SUGAR Cosmetics
3.1M followers
9 eyeliner · from ₹219
Lotus Herbals
1.1M followers
6 eyeliner · from ₹276
Bella Vita Organic
906.1K followers
5 eyeliner · from ₹179
JUICE COSMETICS
65.8K followers
4 eyeliner · from ₹199
Common questions
How many eyeliner brands are there in India?
We track 11 D2C eyeliner brands in India, offering 116 products between them. Browse the full list above, or explore more Beauty brands.
How much do eyeliner cost in India?
Across the 11 eyeliner brands we track, the cheapest eyeliner start from ₹149, and the priciest brands start from ₹600, with a median starting price of around ₹189.
Which is the most popular eyeliner brand in India?
SUGAR Cosmetics is the most-followed eyeliner brand we track, with 3.12M Instagram followers.
Which eyeliner brand is the most affordable?
Swiss Beauty offers the most affordable eyeliner, with prices starting at ₹149.
What are some premium eyeliner brands?
For higher-end options, Lovechild is among the most premium eyeliner brands, with starting prices up to ₹600.
Which eyeliner brand has the widest range?
Recode Studios has one of the widest eyeliner selections, with 19 products in this category.
Where can I buy eyeliner from these brands?
Every eyeliner brand listed here is a direct-to-consumer (D2C) brand with its own online store in India, so you can buy directly from the brand's website. Tap any brand to see its products, pricing and links.