aastey
https://aastey.com/
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Aastey, known as the lockdown baby of founders Jeevika Tyagi and Kanupriya Mundhra, was established in 2020. The brand emerged from the challenges faced during the pandemic, as the founders, two everyday women, recognized the need to reclaim their happy moments amidst the grief and negativity surrounding them. This realization led to the creation of Aastey, which aims to foster a community focused on self-love and acceptance, particularly in the realm of athleisure fashion.
aastey's Mission Statement
Brand's mission is to eliminate all existing biases & stereotypes for women while maintaining a positive impact on the environment.
What distinguishes aastey from other Apparel Brands
Aastey distinguishes itself by promoting size inclusivity in athleisure wear, addressing the common issue of performance wear catering to a limited body type. The brand is committed to sustainability, ensuring that every aspect of its operations, from sourcing to manufacturing, is environmentally friendly. Aastey also emphasizes mindfulness, encouraging individuals to be present and connected with themselves and their surroundings.
Stats for aastey
aastey has seen a steady decline in Instagram following, dropping by 2% from 258.85K to 254.47K.
Instagram Followers Growth
Frequently Asked Questions about aastey
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Last updated: 1 Jun 2026
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