boAt Lifestyle

Q: What categories of products does boAt Lifestyle offer?

boAt Lifestyle primarily offers Electronics , Wearable and Computer Accessories .

https://www.boat-lifestyle.com/

Social Links

Instagram

1.02M followers

Follow boAt Lifestyle on Instagram

499.54K followers

Follow boAt Lifestyle on LinkedIn

YouTube

248.00K followers

Follow boAt Lifestyle on YouTube

boAt was founded in 2014 by Aman Gupta and Sameer Mehta, who discovered that people were in search of audio products to groove to. The brand embarked on a journey to create a unique identity in the Indian consumer electronics market, focusing on products that cater to the needs of the 'boAtheads'—individuals who love to groove, are always on the move, and are passionate about achieving their goals. Over the years, boAt has expanded its product range and established itself as a leading brand in the audio and wearables segment, achieving significant milestones such as being the number 1 brand for truly wireless, and earwear in India as per Q3 CY21 and ranking No. 3 Earwear + Smartwatch global market as per Q3 CY21.

Other categories boAt Lifestyle operates in: Wearable , Computer Accessories

boAt Lifestyle's Mission Statement

boAt aims to provide affordable, durable, and ultra fashionable audio products that resonate with the lifestyle of the modern Indian consumer.

What distinguishes boAt Lifestyle from other Electronics Brands

boAt differentiates itself from competitors through its commitment to affordable, durable, and ultra fashionable products. The brand's focus on self-discovery as an Indian and creating a community of 'boAtheads'—individuals who love to groove and are always on the move—sets it apart. Additionally, boAt's position as the number 1 brand for truly wireless, and earwear in India as per Q3 CY21 highlights its success in the audio and wearables market.

Celebrities Associated with boAt Lifestyle

Boat Lifestyle is represented by Shreyas Iyer, Hardik Pandya, Jemimah Rodrigues, and Ranveer Singh as brand ambassadors.

Shreyas Iyer

Hardik Pandya

Jemimah Rodrigues

Ranveer Singh

Stats for boAt Lifestyle

boAt Lifestyle's Instagram following has fluctuated but maintained around 1.02M.

Instagram Followers Growth

Ecommerce Tools Used by boAt Lifestyle

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Shopify Ecommerce Platform

Shopify provides a comprehensive ecommerce platform enabling store owners to start, manage, and grow their online business with tools that cover sales, marketing, inventory management, and overall business operations.

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Reviews Used by 426brands

Judge.me Product Reviews

Judge.me enables store owners to effortlessly collect and showcase product and store reviews through customizable, high-converting widgets. By integrating seamlessly with ecommerce platforms, it helps build customer trust and credibility, ultimately boosting conversion rates and driving sales growth effectively.

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Miscellaneous Used by 299brands

GoKwik

GoKwik offers eCommerce brands in India a comprehensive platform to boost conversions with one-click checkout and minimize Return to Origin (RTO) issues, enabling smoother operations and driving significant growth by improving customer experience and operational efficiency.

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Analytics Used by 132brands

Snowplow Real-Time Customer Data Infrastructure

Snowplow enables store owners to collect and analyze real-time customer behavioral data, empowering AI-driven marketing, improved digital products, personalized experiences, and fraud prevention to optimize store performance and customer engagement effectively.

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Loyalty & rewards Used by 60brands

Nector.io AI-Powered Loyalty Program

Nector.io is an AI-powered loyalty program tailored for D2C brands, enabling personalized rewards, smart referral programs, and seamless Shopify integration. It helps store owners enhance customer retention and engagement effectively, driving sustained growth through data-driven loyalty solutions.

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Marketing automation Used by 33brands

CleverTap Customer Engagement Platform

CleverTap enables store owners to supercharge customer lifetime value through personalized messaging and automated campaigns. This all-in-one platform empowers you to engage customers effectively at every stage of their journey, driving higher retention and growth with powerful, data-driven marketing tools.

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Advertising Used by 21brands

Criteo Commerce Media Platform

Criteo enables store owners to maximize sales and customer engagement by leveraging the world's largest set of commerce data. Its unified platform helps connect, scale, and monetize digital and physical assets effectively, delivering personalized and richer consumer experiences to drive growth.

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Search engines Used by 20brands

SearchTap Hosted Search Service

SearchTap provides a fast, relevant search solution tailored for e-commerce websites, mobile apps, and enterprise software. It helps store owners improve customer experience by delivering precise search results quickly, boosting conversion rates and satisfaction. Ideal for businesses of all sizes, from small stores to enterprises.

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5 Most Expensive Products from boAt Lifestyle

boAt Aavante Bar 4100DA | Soundbar with 300W RMS boAt Signature Sound, 3.1.2 Channel Surround Sound, Bluetooth v5.3

₹18,999

boAt Aavante Bar 5500DA | Dolby Atmos Soundbar with 500W Immersive Sound, 5.1.2 Channel with Wired Woofer, Multi-connectivity

₹18,999

boAt Aavante Bar 5400D | 550W Bluetooth Soundbar, 5.1 Surround Sound System, Multi-connectivity , Multiple EQ Modes

₹17,999

boAt Aavante Bar 3200D Pro | 400W Bluetooth Soundbar, 5.1 Surround Sound System, Dolby Audio, Wall Mountable

₹14,999

boAt Aavante Bar 3500 | Bluetooth Soundbar with 500W RMS Immersive Sound, 5.1 Channel with Subwoofer, Wired Rear Speakers

₹11,999

5 Least Expensive Products from boAt Lifestyle

boAt Type C A325

₹129

boAt Usb 500 - Black 1.5m Carbon Black

₹279

boAt Bassheads 104 | Wired Earphones with 10mm drivers, Absolute Experience, Immersive Audio, Lightweight Design

₹299

boAt C300 Fast Charging Cable | Charging Cable with 480 Mbps Data Transfer, 1.5m Cable Length, 10,000+ Bend Lifespan

₹299

Bassheads 110 | Wired Earphones comes with 10mm Driver, Hawk Inspired Design, Powerful Bass, Stereo In-Line Microphone

₹299

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Frequently Asked Questions about boAt Lifestyle

What categories of products does boAt Lifestyle offer?

boAt Lifestyle primarily offers Electronics, Wearable and Computer Accessories.

Is boAt Lifestyle a trusted brand?

boAt Lifestyle has been in business for 11 years with over 1.02M followers on Instagram and 248.00K subscribers on YouTube.

Does boAt Lifestyle have its own app for shopping?

No, boAt Lifestyle currently doesn't have a mobile app.

Does boAt Lifestyle collaborate with celebrities or influencers?

Yes, boAt Lifestyle has celebrities associated with them. They have collaborated with Shreyas Iyer, Hardik Pandya, Jemimah Rodrigues, Ranveer Singh. For more information, check out the Celebrities section.

How many followers does boAt Lifestyle have on social media platforms?

boAt Lifestyle has 1.02M followers on Instagram and 248.00K subscribers on YouTube.

Does boAt Lifestyle have physical stores or outlets?

Yes, boAt Lifestyle has physical stores. You can find their store locations here.

Last updated: 30 Nov 2025

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