New Product Launches by Indian D2C Brands on Thursday, 12 March 2026
A snapshot of product launches by Indian D2C brands on this day.
Here's a list of new product launches by Indian D2C brands on Thursday, 12 March 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.
Lotus Feather Peacock
IBHI specializes in handcrafted gifts, with 93% of products handmade, offering home décor, personal accessories, and stationery for weddings and occasions, blending Indian heritage with modern aesthetics.
Exam Energy Boost Combo = Vallara Soup Mix + Paruthi Paal (Cotton Seed Instant Latte Mix)
The Divine Foods is a fast-growing D2C brand specializing in holistically sourced superfoods like Turmeric, Moringa, and Honey, promoting traditional wellness through easy-to-use, affordable products.
Personalised Cork Pen
The Messy Corner specializes in personalized gifts crafted from high-quality vegan leather, offering unique, customizable products for both personal and business gifting with a focus on quality and customer experience.
Cookies and Cream - BYOB
GOAT Life offers India’s first spoon-free, high-protein overnight oats made with chia, flax, pure whey and clean, natural ingredients, delivering easy, on-the-go, no-cook breakfasts in multiple delicious flavours.
StorraDeck
Artment is an art decor brand from Gurugram, Haryana, offering premium, thoughtfully designed products that blend art and functionality, enhancing everyday life and supporting diverse artistic expressions.
HAMMER Drop Sunrise 5W Portable Speaker with Bluetooth 6.0 & Up to 32H Playtime Beige
Hammer Lifestyle offers stylish, durable tech products like true wireless earbuds, smartwatches, and electric toothbrushes, promoting a healthier lifestyle with free shipping across India and discounts up to 80%.
100% Linen Purple Vertical Stripe Shirt
Banana Club is a premium clothing brand in Bharat, offering trendy men's fashion at affordable prices, with in-house quality control and dedicated customer support for a superior shopping experience.
Check 12 more Shirts launches
Aeon V2 OYSTER
Comet is a homegrown lifestyle sneaker brand offering unisex sneakers with remarkable craftsmanship. They emphasize fearless living with a bold portfolio of 14+ colorways and exclusive drops.
Check 1 more Aeon V2 launches
Waterproof Eyeliner (01 Black)
SUGAR Cosmetics empowers women with curated, global beauty products, celebrating all interpretations of beauty. They offer premium makeup for face, eyes, and lips, ensuring fun and style for every individual.
Amritsar Phulkari Avasa Trolley Bag (Large)
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Srinagar Garden Clutch
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Amalia Backpack (Large) - Paisley Print
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Royal Indian Peacock Motif Conference Office Bag
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 2 more Laptop Bags launches
Bombay Houndstooth Collapsible Duffle Bag - Men's Collection
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 1 more Duffle Bags launches
Space Chakra Statement Office Bag
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Agra Floral Cosmetic Pouch
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Gul Charms
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Ikat GreRed - Classic Business Bag & Structured Shoulder Bag Combo
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Ikat GreRed - Classic Business Bag & Chain Wallet Combo
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Ikat GreRed & WavBeach - Classic Business Bag & Everyday Tote Combo
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Polo t-shirt and dungaree set
BabyMonk, one of India's largest kids brands, specializes in a wide selection of kids fashion and accessories, aiming to transform the shopping experience with exceptional products and service.
Check 9 more launches
Dark Brown Linen Structured Co-Ord Set
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Light Beige Pleated Linen Pant
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Sea Green Printed Jersey T-Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Check 1 more T-shirts launches
Women Light Grey Better Cotton Peplum Top & Navy Blue Airy Linen Straight Pant
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Check 7 more Shirts launches
Suzie Earrings
Amama, founded in 2018, offers handcrafted jewellery and fashion accessories, blending traditional techniques with contemporary styles, featuring 6000+ unique pieces and free shipping on prepaid orders.
Greece Necklace (Light Pink)
Zeraki Jewels, founded by two school friends, offers over 500 jewelry patterns, empowering women through handcrafted pieces, with a mission to provide quality, affordable fashion jewelry globally.
Black Barrel Fit High-Rise Jeans
Femmella is a contemporary womenswear brand offering stylish, comfortable, and timeless clothing at pocket-friendly prices, empowering women to embrace their individuality with size-inclusive options and free shipping.
Navy Blue Denim Vest
Femmella is a contemporary womenswear brand offering stylish, comfortable, and timeless clothing at pocket-friendly prices, empowering women to embrace their individuality with size-inclusive options and free shipping.
Silver Plated Shiv Shankh Rudraksha Mala
Japam, founded in 2022, specializes in authentic spiritual accessories, including Rudraksha wearables, with lab-tested authenticity and a Siddhi service for energized products, ensuring customer trust and satisfaction.
Check 1 more Necklaces launches
Crimson Halo Lariat Necklace
Outhouse, founded by sisters Kaabia and Sasha Grewal, specializes in handcrafted designer jewellery, offering a diverse range of styles, including earrings, necklaces, and bags, with complimentary shipping in India.
Honey Drift Brown Ribbed Shacket
Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.
Check 1 more Jackets launches
Vanilla Daze Olive full Sleeve Plain shirt
Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.
Check 2 more Shirts launches
Sun Defense Mineral Sunscreen SPF 50+ Glow Drops PA++++
The brand specializes in Ayurveda-inspired skincare and haircare products, combining ancient rituals with conscious chemistry for effective results, celebrating South Asian heritage and community-driven formulations.
SPF Power Pair
The brand specializes in Ayurveda-inspired skincare and haircare products, combining ancient rituals with conscious chemistry for effective results, celebrating South Asian heritage and community-driven formulations.
Decoded DropTec Transparent Backcover for iPhone 17 Pro Max
Cover It Up specializes in personalizing pop culture-inspired merchandise, including phone covers and AirPods cases, led by founder Ronak Sarda, transforming a Facebook page into a thriving ecommerce platform.
Check 1 more launches
Enamor Boat Neck Body Hugging T‑Shirt, Slim Fit - E313 (Mediterranea)
Enamor® is India's premium online lingerie shop, offering trendy bras, panties, nightwear, and athleisure, elevating lingerie to an exquisite essential since 2001.
Check 1 more T-shirts launches
Enamor Duo Shorts, Regular Fit, Inner Cycling Shorts - A706 (Twilight Mauve)
Enamor® is India's premium online lingerie shop, offering trendy bras, panties, nightwear, and athleisure, elevating lingerie to an exquisite essential since 2001.
Enamor Cut N Sew Leggings, Slim Fit, High Waist - A611 (Navy)
Enamor® is India's premium online lingerie shop, offering trendy bras, panties, nightwear, and athleisure, elevating lingerie to an exquisite essential since 2001.
Enamor Yoga Flare Pants, High Rise, Flare Leg - A409 (Jet Black)
Enamor® is India's premium online lingerie shop, offering trendy bras, panties, nightwear, and athleisure, elevating lingerie to an exquisite essential since 2001.
Check 1 more Pants launches
Ozone Jacquard T-shirt Green
Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.
TanGreen London Brogues
Escaro Royale offers handmade luxury shoes and accessories for men and women in India, emphasizing direct-to-consumer sales, exceptional quality, and a commitment to sustainability with over 1000 designs available.
Check 3 more Brogues launches
Modevo Double Monks in Brown
Escaro Royale offers handmade luxury shoes and accessories for men and women in India, emphasizing direct-to-consumer sales, exceptional quality, and a commitment to sustainability with over 1000 designs available.
Check 2 more Monk Strap Shoes launches
Nimbus Loafers in Blue
Escaro Royale offers handmade luxury shoes and accessories for men and women in India, emphasizing direct-to-consumer sales, exceptional quality, and a commitment to sustainability with over 1000 designs available.
Check 1 more Loafers launches
Strumento Handtooled Derby Shoes in Olive
Escaro Royale offers handmade luxury shoes and accessories for men and women in India, emphasizing direct-to-consumer sales, exceptional quality, and a commitment to sustainability with over 1000 designs available.
Check 1 more Derby Shoes launches
Divine mother in Terracotta by Dolon Kundu
MeMeraki is India’s largest culture-tech platform for handmade Indian art, connecting 350+ master artisans with global audiences through curated artworks, workshops, culture-led experiences, and technology-driven preservation of 3000+ traditional artforms.
Check 5 more Decorative Objects launches
Set of Madhubani Paintings by Ambika Devi
MeMeraki is India’s largest culture-tech platform for handmade Indian art, connecting 350+ master artisans with global audiences through curated artworks, workshops, culture-led experiences, and technology-driven preservation of 3000+ traditional artforms.
Check 2 more Artworks launches
With Ready Blouse - Grey Lilac Magic Metallic Saree with Lace and Grey Jacqard Blouse
Swtantra aims to make Indian clothing globally wearable, offering quality sarees and apparel while supporting local weavers, with a focus on affordability and customer experience.
Set of 2 - Pastel tulip Mug & Bowl Combo
Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.
Set of 3 - Double Delight Mugs combo
Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.
Check 7 more Mugs launches
Z40 Pro v2.0 ANC Indigo Rust
Boult Audio, India's fastest growing wearable brand, specializes in innovative audio solutions including earbuds, smartwatches, and speakers, committed to quality and immersive customer experiences since 2017.
Check 1 more Earbuds launches
Ambu - Eight Seater Teakwood Dining Table
Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.
Men's Light Maroon Cotton Half Sleeve Oversized Fit Textured Shirt with Cuban Collar
Urbano Fashion is a trusted online apparel brand offering trendy styles for men, including jeans, chinos, and tees, crafted for comfort and fit, with over 2 million satisfied customers.
Check 8 more Shirts launches
Printed Shirt
WomanLikeU offers a diverse range of popular women's vacation wear, including swimwear, dresses, and co-ords, along with a convenient body type calculator for personalized shopping.
Saint Mavis Gold Studs White Block Heels
SaintG is a luxury shoe brand offering handcrafted leather footwear for men and women, designed in Milan, emphasizing quality, timeless elegance, and functional designs with vibrant colors and fine details.
Check 13 more Heels launches
Saint Carly Black Woven Leather Crystal Buckle Slide
SaintG is a luxury shoe brand offering handcrafted leather footwear for men and women, designed in Milan, emphasizing quality, timeless elegance, and functional designs with vibrant colors and fine details.
Plain Black farshi salwar set
Dimple Design Studio offers ethnic women's wear, specializing in pure cotton suit sets with vibrant designs, handcrafted details, and unique pricing, ensuring comfort and affordability for modern women.
Check 5 more launches
Little Ram Set
Tiber Taber specializes in premium ethnic wear for kids, offering playful, comfortable designs for various occasions, including unique collections for premature and newborns, with easy returns and cash-on-delivery options.
Check 2 more Boy Accessories launches
Trunk Check-In Plus- Vanilla White
EUME specializes in innovative, multi-purpose travel accessories, including a patented massager backpack, focusing on functionality, sustainability, and empowering creativity since its inception in 2017.
Crown Heart Silver Bracelet
BabyWorks is India’s trusted baby and kids’ jewelry brand, offering customisable heirloom pieces in hallmarked 14, 18, 22 carat gold and 925 silver, with designs tailored by age, occasion and 3D customisation.
Kadak Chai Crew Socks – For Every Chai Lover
Rare Planet empowers local artisans by showcasing handmade products like terracotta kulhads, copper bottles, and ceramic mugs, while contributing to education funds for their children.
Check 1 more launches
Bhog Sweetener Pack
KIWI Kisan Window is an organic grocery brand celebrating India’s diverse regional flavors, sourcing directly from local farmers to offer pure, traditional kitchen essentials, healthy snacks, beverages, and curated regional bundles.
Check 2 more launches
You're viewing product launches from Thursday, 12 March 2026. Each day, we surface fresh products from India's growing D2C scene.
Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.
Keep exploring, and discover what's new before everyone else.