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New Product Launches by Indian D2C Brands on Monday, 16 March 2026

A snapshot of product launches by Indian D2C brands on this day.

Here's a list of new product launches by Indian D2C brands on Monday, 16 March 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.

Popular categories:

Texturising Styling Spray - 50 ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 3 more Hair Gels launches

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₹332₹349
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Grey Goose Gift Set - Steel Straws, Cork Coasters, Recycled Glasses, Cocktail/Mocktail mixer  bombs (set of 2)

Grey Goose Gift Set - Steel Straws, Cork Coasters, Recycled Glasses, Cocktail/Mocktail mixer bombs (set of 2)

Kavi The Poetry Art
Kavi The Poetry Art|
291.08K followers

Kavi - The Poetry-Art Project is an eco-friendly brand merging poetry and art, offering unique recycled products while promoting sustainability, circular economy, and social entrepreneurship since 2012.

Check 1 more launches

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Enchanted Reusable Sticker Set (ages 3-7)

Skillmatics
Skillmatics|
199.57K followers

Skillmatics is an innovative global games company creating award-winning learning experiences for children, designed by experts, focusing on wholesome fun, safety, and sustainability for ages 0-99.

Check 11 more Activity Books launches

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₹967₹1,017
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Personalised Diary - Cork Edition

The Messy Corner
The Messy Corner|
154.92K followers

The Messy Corner specializes in personalized gifts crafted from high-quality vegan leather, offering unique, customizable products for both personal and business gifting with a focus on quality and customer experience.

Supernatural Peanut Protein Powder Kesar Mango

Alpino
Alpino|
77.62K followers

Alpino Health Foods, founded by six underestimated backbenchers, specializes in peanut butter, oats, and muesli, aiming to make India protein-sufficient while expanding globally and gaining recognition.

₹1,919₹2,699
Save ₹780
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Lemon Rice Paste + Jeera Papad (Ready in Minutes⏱️)

Sweet Karam Coffee
Sweet Karam Coffee|
331.51K followers

The brand uniquely offers over 100 palm oil and preservative-free snacks across India, with same day delivery in Chennai, and quick delivery options in other metropolitan areas.

₹299₹348
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Mousse Muse Lip Cream (02 Pinkie)

SUGAR Cosmetics
SUGAR Cosmetics|
3.08M followers

SUGAR Cosmetics empowers women with curated, global beauty products, celebrating all interpretations of beauty. They offer premium makeup for face, eyes, and lips, ensuring fun and style for every individual.

₹249₹599
Save ₹350
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Surprise Sling

Zouk
Zouk|
1.03M followers

Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.

Multicolor Mandala L-Zippered Laptop Sleeve

Zouk
Zouk|
1.03M followers

Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.

Diamond Waltz 1.3 Ct Cocktail Ring ft. Dancing Diamonds

True Diamond
True Diamond|
991.06K followers

True Diamond is India’s finest designer rings atelier, specializing in Portuguese Cut, lab grown and natural diamond rings, titanium and unique cuts like Kash, Black Gold and Champagne Gold, with bold, innovative designs.

Check 1 more Rings launches

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₹1,01,715₹1,06,086
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Onion Lightweight Structured Shirt

Powerlook
Powerlook|
812.07K followers

Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.

Check 19 more Shirts launches

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₹1,399
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Multi Colour Tie Dye Print Regular Fit Full Sleeves T-Shirt

Powerlook
Powerlook|
812.07K followers

Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.

Check 10 more T-shirts launches

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₹699₹1,099
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Charcoal Grey Baggy Fit Denim Jeans with Cargo Pockets

Powerlook
Powerlook|
812.07K followers

Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.

Check 2 more Jeans launches

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₹1,099₹1,499
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White Crisp Track Pants

Bonkers Corner
Bonkers Corner|
506.07K followers

Bonkers Corner is a Mumbai-based D2C brand offering affordable unisex luxury fashion, blending pop culture with streetwear, emphasizing comfort, inclusivity, and high-quality, unique designs for self-expression.

₹1,199₹1,399
Save ₹200
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Vritika Kamarband

Zeraki Jewels
Zeraki Jewels|
381.14K followers

Zeraki Jewels, founded by two school friends, offers over 500 jewelry patterns, empowering women through handcrafted pieces, with a mission to provide quality, affordable fashion jewelry globally.

Check 7 more Waist Chains launches

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₹799₹1,199
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Velina Maang Tikka

Zeraki Jewels
Zeraki Jewels|
381.14K followers

Zeraki Jewels, founded by two school friends, offers over 500 jewelry patterns, empowering women through handcrafted pieces, with a mission to provide quality, affordable fashion jewelry globally.

Check 10 more Maang Tikkas launches

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₹399₹699
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valet pink

TBFO
TBFO|
378.95K followers

TBFO by Yashica offers modern, comfortable, empowering fashion for women with viral coord sets, maxi and party dresses, uniting fashion and culture while prioritizing ease for working women across diverse backgrounds.

₹1,600
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Tyla Denim Blue Top

TBFO
TBFO|
378.95K followers

TBFO by Yashica offers modern, comfortable, empowering fashion for women with viral coord sets, maxi and party dresses, uniting fashion and culture while prioritizing ease for working women across diverse backgrounds.

Check 2 more Tops launches

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₹2,250
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Hair Boost Effervescent Tablet - Drop Fizz & Drink

Hair Boost Effervescent Tablet - Drop Fizz & Drink

Auric
Auric|
330.68K followers

Auric offers a diverse range of Health & Nutrition products, merging Ayurvedic purity with modern convenience, catering to wellness-conscious millennials with effective and pure ingredients.

Check 2 more launches

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₹1,246
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Dry Shampoo, 10 gm

ThriveCo
ThriveCo|
273.34K followers

ThriveCo, from Anveya Living, is India's first evidence-based brand providing clinically proven, clean hair and skincare products using proprietary ingredients and advanced technology for diverse beauty needs.

₹449₹499
Save ₹50
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Gulnaar Chanchal Asopalav Toran

IBHI
IBHI|
221.52K followers

IBHI specializes in handcrafted gifts, with 93% of products handmade, offering home décor, personal accessories, and stationery for weddings and occasions, blending Indian heritage with modern aesthetics.

Check 1 more Torans launches

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₹1,690
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Pichwai Jhumki Asopalav Toran

IBHI
IBHI|
221.52K followers

IBHI specializes in handcrafted gifts, with 93% of products handmade, offering home décor, personal accessories, and stationery for weddings and occasions, blending Indian heritage with modern aesthetics.

₹1,990₹5,625
Save ₹3,635
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Decoded Leather Detachable Wallet Case iPhone 17 Pro Max Chocolate Brown

Decoded Leather Detachable Wallet Case iPhone 17 Pro Max Chocolate Brown

Cover It Up
Cover It Up|
196.80K followers

Cover It Up specializes in personalizing pop culture-inspired merchandise, including phone covers and AirPods cases, led by founder Ronak Sarda, transforming a Facebook page into a thriving ecommerce platform.

Check 34 more launches

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₹7,700
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Rue Applique Modal Shirt - Black

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

Check 2 more Shirts launches

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₹10,500
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Rosewood Applique Modal Set

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

Check 2 more Pants Set launches

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₹15,800
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Luna Pintuck Top

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

Check 8 more Tops launches

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₹4,500
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Amara Pintuck Dress

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

Check 5 more Dresses launches

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₹5,100
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Dove Sheer Jacket

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹3,600
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Lana Kaftan

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹6,500
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Amara Applique Vest Set

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

Check 5 more Co-ords launches

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₹10,450
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Luna Blazer Jacket

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹7,500
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Lana Shorts

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹3,200
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Mia Skorts

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹4,800
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Luna Skirt

WhySoBlue
WhySoBlue|
183.82K followers

WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.

₹4,500
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Ozone Jacquard T-shirt Black

FUAARK
FUAARK|
169.51K followers

Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.

Aero Shirt Light Grey

FUAARK
FUAARK|
169.51K followers

Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.

₹1,399
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Set of 6 Little Creature Planter Combo (for the price of 5)

Weaving Homes
Weaving Homes|
159.19K followers

Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.

₹1,699₹1,899
Save ₹200
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Set of 6 Snack & Serve Plates Combo (for the price of 5)

Weaving Homes
Weaving Homes|
159.19K followers

Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.

Check 2 more Plates launches

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₹2,699₹2,999
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Tulip Striped Mug

Weaving Homes
Weaving Homes|
159.19K followers

Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.

₹379₹389
Save ₹10
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Raindrop CZ Silver Nose Pin

Totapari
Totapari|
158.93K followers

Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.

Check 3 more Nose Pins launches

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₹1,836₹2,040
Save ₹204
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Sirik - Super King Size Bed

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹3,55,000
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Tejido - Leather Partition

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹1,60,000
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Cap Alu Bottle (600ml) - White Alphabet

Rosada Baby
Rosada Baby|
145.55K followers

Rosada is a D2C brand specializing in personalized gift items for babies and kids, creating high-quality products that embody joy, memories, and a unique connection for families.

Check 7 more launches

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₹580₹899
Save ₹319
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Red Rose Jaal W/S Farshi Salwar Set

InWeave
InWeave|
140.19K followers

InWeave is a bold, inclusive fashion brand empowering women with 1200 premium styles, blending Indian traditions and modern sophistication, founded by Shveta Narula, renowned for elegance and quality.

Check 4 more Kurta Sets launches

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₹1,799₹2,995
Save ₹1,196
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Nerium Oleander 'Petite Salmon' Plant

myBageecha
myBageecha|
140.03K followers

myBageecha, founded by the Kabra family, offers a wide range of plants, pots, and home décor, promoting healthier living and urban gardening solutions for city dwellers.

illume & Protect Duo

SkinInspired
SkinInspired|
139.12K followers

SkinInspired offers high-end skincare products tailored for Indian skin, featuring science-backed formulations with ingredients like Niacinamide and Vitamin C, ensuring accessibility and effectiveness for all skin types.

Check 3 more combo launches

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₹2,499₹3,198
Save ₹699
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Iftar Combo

Iftar Combo

The Divine Foods
The Divine Foods|
131.13K followers

The Divine Foods is a fast-growing D2C brand specializing in holistically sourced superfoods like Turmeric, Moringa, and Honey, promoting traditional wellness through easy-to-use, affordable products.

₹1,200
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Anti-Dandruff Hair Conditioner - 200ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 4 more Conditioners launches

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₹199₹549
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Grow Strong Combo - Super Shampoo 300ml + Serum 30ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 6 more launches

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₹699₹1,548
Save ₹849
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Hair Fall Defense Onion Shampoo - 200ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 5 more Shampoos launches

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₹129₹299
Save ₹170
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Anti-Dandruff Serum - 30 ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 1 more Face Serums launches

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₹284₹299
Save ₹15
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Oil-Control Face Wash - 100 ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

₹284₹299
Save ₹15
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Hydrating Body Wash - 250 ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 2 more Body Washes launches

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₹332₹349
Save ₹17
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Smoothening Body Lotion - 250 ml

Arata
Arata|
125.74K followers

Arata specializes in high-performing, non-toxic hair care products suitable for all hair types, offering vegan options and innovative solutions for hair growth, thickness, and scalp nourishment.

Check 2 more Body Lotions launches

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₹332₹349
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Jaipuri Print Cotton Shirt for Men (MCH17)

Shalvi Fashion
Shalvi Fashion|
103.72K followers

Shalvi, a private fashion label by Shivam Fabrics, offers unique hand block print suits and luxurious fabrics, blending contemporary and traditional styles for modern women seeking quality and fit.

Check 3 more Suit Sets launches

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₹799₹1,999
Save ₹1,200
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Linen Textured Metallic Gold Foil Sheer Curtains, Pack of 2 Curtains - Tara Buttercream

Urban Space
Urban Space|
102.37K followers

Urban Space, established in 1980, specializes in high-quality, customizable home décor products including curtains, bed linen, and rugs, ensuring a unique and inspiring customer experience.

Check 1 more Curtains launches

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₹1,349₹2,899
Save ₹1,550
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Aerobrush Cabin + Trunk Check-In Plus

EUME
EUME|
93.79K followers

EUME specializes in innovative, multi-purpose travel accessories, including a patented massager backpack, focusing on functionality, sustainability, and empowering creativity since its inception in 2017.

Check 1 more Suitcases launches

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₹16,999₹29,998
Save ₹12,999
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Organic Cotton 6 Layer Muslin Blanket | Super Soft Cotton Kids Blanket | 100X70 CM | 0-12 Months | Pack of 1

Moms Home
Moms Home|
93.67K followers

Moms Home offers 100% organic baby clothing made from premium organic cotton and bamboo, supporting local artisans through hand block printing while ensuring sustainability, safety, and comfort for babies.

₹899₹1,499
Save ₹600
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DEVANAGARI BAAGH STEEL

Jaipur Watch Company
Jaipur Watch Company|
84.95K followers

Jaipur Watch Company, India's first luxury watch microbrand, specializes in bespoke, hand-painted, and pichwai art watches, creating honest, handcrafted timepieces since 2013.

Check 1 more Watches launches

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₹55,000₹60,000
Save ₹5,000
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Wise Gel Eye Mask

WiseLife
WiseLife|
43.62K followers

WiseLife is a homegrown Indian yoga brand offering beautifully handcrafted, eco-friendly mats, props, apparel and home-fitness accessories, democratising yoga with expert-tested, sustainable products that make mindful, holistic living more appealing.

Check 1 more launches

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₹249₹415
Save ₹166
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Manorama

Kanvas
Kanvas|
41.39K followers

Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.

₹2,750
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You're viewing product launches from Monday, 16 March 2026. Each day, we surface fresh products from India's growing D2C scene.

Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.

Keep exploring, and discover what's new before everyone else.