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New Product Launches by Indian D2C Brands on Friday, 27 March 2026

A snapshot of product launches by Indian D2C brands on this day.

Here's a list of new product launches by Indian D2C brands on Friday, 27 March 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.

Popular categories:

7 Running Stallions

Kanvas
Kanvas|
41.39K followers

Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.

₹18,698
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FURR 30% Urea Foot Roll-On.

Pee Safe
Pee Safe|
204.13K followers

Pee Safe, a leading feminine hygiene brand in India, offers a wide range of products including toilet hygiene, menstrual care, and intimate wellness solutions, ensuring safety and comfort for women.

Instant Panakam Mix (Summer Coolant) - Ready in Seconds⏱️

Sweet Karam Coffee
Sweet Karam Coffee|
331.51K followers

The brand uniquely offers over 100 palm oil and preservative-free snacks across India, with same day delivery in Chennai, and quick delivery options in other metropolitan areas.

₹89₹99
Save ₹10
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Women Mocha Mouse Viscose Palazzo Pant

SAADAA
SAADAA|
475.71K followers

SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.

Check 2 more Palazzos launches

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Women Mocha Mouse V-Neck Sleeveless Top

SAADAA
SAADAA|
475.71K followers

SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.

Check 5 more Tops launches

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Recode 3 Face Wash Combo (50G X 3)

Recode Studios
Recode Studios|
458.89K followers

Recode Studios, a team of seasoned cosmetic experts, offers affordable luxury beauty products, blending innovation with tradition, and empowering confidence through tailored solutions for every skin type.

₹299₹447
Save ₹148
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Around the world

TBFO
TBFO|
378.95K followers

TBFO by Yashica offers modern, comfortable, empowering fashion for women with viral coord sets, maxi and party dresses, uniting fashion and culture while prioritizing ease for working women across diverse backgrounds.

₹2,499
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Everyday Elegance Indigo Printed Cotton Dress

Jaipuriadaah
Jaipuriadaah|
259.87K followers

Jaipuri Adaah offers a unique collection of handmade women's ethnic wear, featuring hand block printing and contemporary styles, ensuring high quality and global shipping for a diverse clientele.

Check 2 more Dresses launches

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₹1,649₹2,999
Save ₹1,350
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Build your Regime

Build your Regime

The Man Company
The Man Company|
252.66K followers

The Man Company offers premium men's grooming products enriched with natural essential oils, free from harmful chemicals, assisting men in their journey to become modern gentlemen.

Gold Polki Diamond Look Pearl Drop Chandelier Earrings in 925 Silver

Sneha Rateria
Sneha Rateria|
242.05K followers

Sneha Rateria Fine Jewellery specializes in customized gold-plated silver jewelry featuring CZ stones, with a diverse range of bridal designs including Antique, Meenakari, and Polki styles.

₹22,500
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Ishita Detachable Sinhasan

IBHI
IBHI|
221.52K followers

IBHI specializes in handcrafted gifts, with 93% of products handmade, offering home décor, personal accessories, and stationery for weddings and occasions, blending Indian heritage with modern aesthetics.

Check 4 more launches

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₹2,430₹2,980
Save ₹550
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Cove Warm Light Green Check full Sleeve shirt

Jimmy Luxury
Jimmy Luxury|
220.68K followers

Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.

₹999₹1,999
Save ₹1,000
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Terran Ascent Beige Cotton Cargo

Jimmy Luxury
Jimmy Luxury|
220.68K followers

Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.

Check 4 more Cargo Pants launches

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₹1,599₹2,490
Save ₹891
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Trei – Solidwood Side Table with Teakwood Top

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹35,700₹42,000
Save ₹6,300
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Ayakta - Ashwood Dresser, Sale

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹75,000₹1,00,000
Save ₹25,000
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Koki - Two Seater Teak Sofa, Brass Accentuations

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹1,45,500
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Baka - Oakwood Bench, Sale

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

Check 1 more Benches launches

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₹70,350₹1,00,500
Save ₹30,150
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Udiv - Teak TV Unit Sale

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

Check 1 more TV Units launches

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₹2,24,000₹2,80,000
Save ₹56,000
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Kaha - Teakwood Pouffe, sale

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹34,300₹49,000
Save ₹14,700
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Pouffe - Teak Round Ottoman, Sale

Alankaram
Alankaram|
153.80K followers

Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.

₹16,800₹28,000
Save ₹11,200
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The Green Sunscreen - 100% Mineral Sunscreen SPF 50+ PA++++ (50 ml)

SkinInspired
SkinInspired|
139.12K followers

SkinInspired offers high-end skincare products tailored for Indian skin, featuring science-backed formulations with ingredients like Niacinamide and Vitamin C, ensuring accessibility and effectiveness for all skin types.

₹559₹599
Save ₹40
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Lung & Liver Detox Capsules

What's Up Wellness
What's Up Wellness|
132.28K followers

What's Up Wellness offers tasty, nutritious health gummies enriched with essential multivitamins, making wellness fun and easy for busy individuals while ensuring quick dispatch and free shipping on all orders.

Check 2 more Supplements launches

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Kiran & Sanjh | Mugs | Set of 2

The Plated Project
The Plated Project|
99.01K followers

The Plated Project creates exclusive decor and dining items, merging art with purpose by sponsoring meals for the needy, with each purchase providing 10 meals to combat hunger.

₹1,299₹1,399
Save ₹100
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Aluminium Cabin + Omega 24L Laptop Backpack

EUME
EUME|
93.79K followers

EUME specializes in innovative, multi-purpose travel accessories, including a patented massager backpack, focusing on functionality, sustainability, and empowering creativity since its inception in 2017.

Check 4 more Suitcases launches

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₹24,499₹36,998
Save ₹12,499
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Kid's Bento Box

TintBox
TintBox|
47.19K followers

Tintbox, founded by Ridhi Singhai, offers stylish borosilicate glass products with protective silicone sleeves, providing a safe, toxin-free alternative to plastic for lunchware and hydration.

₹2,199₹4,499
Save ₹2,300
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Blush of Love

Shades of Spring
Shades of Spring|
44.22K followers

Shades of Spring offers a diverse range of floral products including hand-tied bouquets, subscription services, and DIY flower boxes, catering to various occasions and preferences.

Check 2 more Bath Bombs launches

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₹2,299₹3,199
Save ₹900
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Wiselife Wrist Sweatbands for Men & Women | Cotton Sweat Absorbent, Stretch Fit & Breathable | Sports Wristbands for Gym, Running, Basketball & Workout

WiseLife
WiseLife|
43.62K followers

WiseLife is a homegrown Indian yoga brand offering beautifully handcrafted, eco-friendly mats, props, apparel and home-fitness accessories, democratising yoga with expert-tested, sustainable products that make mindful, holistic living more appealing.

₹199₹332
Save ₹133
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You're viewing product launches from Friday, 27 March 2026. Each day, we surface fresh products from India's growing D2C scene.

Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.

Keep exploring, and discover what's new before everyone else.