Shark Tank India Products:1000+ bestselling products from 100+ Shark Tank India brands

D2C Brands Trending in May 2026

Instagram Growth Leaders based on analysis of
1356+ active D2C brands

May 2026
#1

GIVA Jewellery

Jewelry
GIVA Jewellery logo

GIVA is India's largest D2C jewellery brand, offering exquisite silver, gold, and lab-grown diamond pieces. Known for its omnichannel experience, GIVA specializes in personalized gifts and unique collections.

TOTAL FOLLOWERS

1.45M

FOLLOWERS GAINED

+111.48K
Kapiva logo

Kapiva specializes in modern Ayurvedic nutrition, offering natural and organic products, including juices, supplements, and wellness solutions, crafted with ancient knowledge and modern science for optimal health.

TOTAL FOLLOWERS

784.39K

FOLLOWERS GAINED

+74.81K
JOY logo

JOY Personal Care, established in 1988, is the 6th largest Indian-origin skincare brand, focusing on personal beauty and hygiene with an in-house manufacturing facility and brand ambassadors promoting 'Beautiful by Nature' ideology.

TOTAL FOLLOWERS

174.17K

FOLLOWERS GAINED

+70.72K
GHAR SOAPS logo

Ghar Soaps offers handmade, chemical-free soaps crafted from natural ingredients, prioritizing skin health. With 10,000+ satisfied customers, their fragrances are unique and effective, delivering genuine results.

TOTAL FOLLOWERS

730.93K

FOLLOWERS GAINED

+58.96K
Wellbeing Nutrition logo

Wellbeing Nutrition is India's first one-stop-shop for organic whole foods and multivitamin supplements, focusing on quality, transparency, sustainability, and the interconnected wellbeing of people and the planet.

TOTAL FOLLOWERS

491.57K

FOLLOWERS GAINED

+58.46K

About the Report

In the month of May 2026, we tracked Instagram growth metrics for over 1356 active D2C brands in India to identify emerging leaders and trending companies.

Our analysis considers:

  • Absolute follower growth - Total new followers gained
  • Percentage growth - Relative growth compared to existing follower base

This comprehensive data helps agencies identify partnership opportunities, enables investors to spot high-growth potential, and assists marketplaces in discovering trending brands for their catalogs.