New Product Launches by Indian D2C Brands on Sunday, 1 February 2026
A snapshot of product launches by Indian D2C brands on this day.
Here's a list of new product launches by Indian D2C brands on Sunday, 1 February 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.
Chitrangda Heavy Wedding Wear Kurta Set
Idaho is a D2C brand empowering women through designer ethnic wear, specializing in flared outfits that reflect comfort, beauty, and individuality, celebrating cultural diversity and femininity.
Check 16 more Suit Set launches
Khsira Pink Statement Maxi Dress
Idaho is a D2C brand empowering women through designer ethnic wear, specializing in flared outfits that reflect comfort, beauty, and individuality, celebrating cultural diversity and femininity.
Check 2 more Dresses launches
Lavender Lattice Scallop Embroidered Cotton Table Mat Set Of 6
Nestasia offers unique, design-driven home decor and lifestyle products, emphasizing sustainability and quality. Founded by Aditi Murarka and Anurag Agrawal, it aims to transform spaces into personal sanctuaries.
Check 9 more Table Mat launches
Lavender Embroidered Cotton Table Napkin Set Of 6
Nestasia offers unique, design-driven home decor and lifestyle products, emphasizing sustainability and quality. Founded by Aditi Murarka and Anurag Agrawal, it aims to transform spaces into personal sanctuaries.
Check 3 more Table Napkin launches
Samar Pink Embroidered Chanderi Solid Kurta
Aachho, meaning 'Too Good' in Marwari, is a trusted online ethnicwear brand in India known for handcrafted, premium fabrics and a focus on sustainability, merging tradition with contemporary style.
Check 17 more Kurtas launches
Taj Guldasta Office Tote Bag
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Taj Guldasta - Office Tote Bag & Flap Sling Combo
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Sparkling Chain Dangle Earrings
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 15 more Earrings launches
Dainty Chain Pearl Pendant Necklace
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 29 more Necklaces launches
Minimal Stone Accent Ring
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 12 more Rings launches
Crystaline Lip Motif Bolo Bracelet
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 29 more Bracelets launches
Luxe Heart 9KT Gold Lab Grown Diamond Pendant
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 3 more Pendants launches
Blue Slogan Print Stripe Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Check 2 more Shirts launches
Black Sipper
OZiva is India's leading clean, plant-based nutrition brand, certified by US CLP, offering scientifically-backed health solutions across various categories including protein, multivitamins, and beauty products.
Royal Blue Spectrum Pullover
Bonkers Corner is a Mumbai-based D2C brand offering affordable unisex luxury fashion, blending pop culture with streetwear, emphasizing comfort, inclusivity, and high-quality, unique designs for self-expression.
Men Black Linen Blend Short Sleeve Shirt
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Check 4 more Men Linen Blend Short Sleeve Shirt launches
Men Black Linen Blend Mandarin Collar Shirt
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Check 3 more Men Linen Blend Mandarin Collar Shirt launches
Women Black Linen Blend Pleated Top
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Women Black Linen Blend Knot Blouse
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Check 2 more Women Linen Blend Knot Blouse launches
Men Blush Pink Linen Blend Mandarin Collar Shirt & White Cotton Pant Set
SAADAA, loved by over 500,000 women, specializes in quality bed linens and women’s apparel, offering a 100% refund policy and a commitment to timeless, honest, and easy designs.
Check 7 more Linen Blend Combo launches
Collar Neck Solid Long Sleeve Leather Jacket in Black
Littlebox India offers best-selling women's shoes and clothing, emphasizing timeless elegance, unbeatable quality, and easy returns, with a focus on sustainable fashion and next-day dispatch.
Shoe Pendant Necklace
House of Aadyaa specializes in handcrafted 92.5 silver jewelry, offering a vast collection of lightweight, affordable pieces, including traditional and contemporary designs, with stores in Pune, Mumbai, and Bengaluru.
Check 3 more Necklaces launches
Ragi Onion Murukku
The brand uniquely offers over 100 palm oil and preservative-free snacks across India, with same day delivery in Chennai, and quick delivery options in other metropolitan areas.
After Dark Go Social Slings
Maisha is a D2C lifestyle accessory brand from Ahmedabad, specializing in handcrafted bags made from premium cotton and sustainable vegan fabrics, designed for young women and girls.
Check 2 more Wallets & Compact Wallets launches
Aaron Black Leaf Print Cotton Men’s Shirt
Jaipuri Adaah offers a unique collection of handmade women's ethnic wear, featuring hand block printing and contemporary styles, ensuring high quality and global shipping for a diverse clientele.
Check 3 more Men’s Shirt launches
Blush Pink Floral Chanderi Suit Set With Chanderi Dupatta
Jaipuri Adaah offers a unique collection of handmade women's ethnic wear, featuring hand block printing and contemporary styles, ensuring high quality and global shipping for a diverse clientele.
Metallic Bird Brooch White Designer Shirt
Banana Club is a premium clothing brand in Bharat, offering trendy men's fashion at affordable prices, with in-house quality control and dedicated customer support for a superior shopping experience.
Check 10 more Shirts launches
Soyuz Glass Bottle with Tumbler
Ellementry specializes in handmade home decor, kitchenware, tableware, furniture, and lighting products that are microwave and food safe, offering free shipping, easy returns, and cash on delivery.
Check 2 more launches
Thunderbird Aegean Blue Check Shirt
Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.
Aulumu A17 Vegan Leather Case for iPhone 17 | MagSafe
Cover It Up specializes in personalizing pop culture-inspired merchandise, including phone covers and AirPods cases, led by founder Ronak Sarda, transforming a Facebook page into a thriving ecommerce platform.
Printed Inner Boxers - Lovestruck Red
XYXX offers premium men's apparel made from 100% natural fabric, featuring sustainable designs, a wide range of inner and outerwear, and convenient doorstep delivery.
Gigi Shorts
WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.
Lil Coral
WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.
Gigi Shirt-Shorts co-ord Set
WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.
Amara Sway Shirt
WhySoBlue is a mother-daughter led brand offering customizable, ethically handcrafted clothing in India, focusing on zero waste production and using soft, breathable fabrics for the conscious modern woman.
Check 2 more Shirts launches
Cheetah Placemat - Black
The Purple Turtles offers unique and eclectic home decor, emphasizing sustainable design and curated collections, with a focus on beautiful, handcrafted items sourced responsibly.
Check 1 more Placemat launches
Cheetah Napkin Box Beige
The Purple Turtles offers unique and eclectic home decor, emphasizing sustainable design and curated collections, with a focus on beautiful, handcrafted items sourced responsibly.
Kamini Floral Gold Plated Silver Earrings
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 3 more Silver Earrings launches
Shuka Round Gold Plated Silver Studs
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Gold Bead Gold Plated Silver Earrings
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Jaali Gold Plated Silver Studs
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 4 more Studs launches
Ratnavali Kundan Nose Pin
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 6 more Nose Pins launches
Powerbank - All Hearts
The Messy Corner specializes in personalized gifts crafted from high-quality vegan leather, offering unique, customizable products for both personal and business gifting with a focus on quality and customer experience.
MEMOIR TAG 02
Nappa Dori is India's premier contemporary design brand, renowned for its handcrafted leather goods that fuse Indian heritage with modern aesthetics, emphasizing minimalism and meticulous craftsmanship.
Anti Tarnished Geometric Drop Earrings
Kattam specializes in traditional South Indian Temple Jewellery, vibrant Kundan, and rustic Oxidised Jewellery, offering handcrafted products by rural women artisans, enhancing womanhood through exquisite designs.
Anti Tarnished Motif Chain Bracelet
Kattam specializes in traditional South Indian Temple Jewellery, vibrant Kundan, and rustic Oxidised Jewellery, offering handcrafted products by rural women artisans, enhancing womanhood through exquisite designs.
HAYES | Sage
Eyewearlabs offers designer sunglasses and eyeglasses at revolutionary prices, prioritizing quality and accessibility while ensuring affordable options through direct engagement and in-house design. Every purchase supports those in need.
Check 1 more Sunglasses launches
Lord Krishna LED Wall Frame with Real Glow (8×12")
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Khatu Shyam Ji Wooden Table-Top Stand (7×7”)
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Cream Blush: Deep Rose
Ruby's Organics, India's first organic makeup brand, offers innovative, plant-based formulas that are high-performing, super-nourishing, and designed to enhance individuality and self-expression.
Check 3 more Cream Blush launches
Cream Highlighter: Illuminate
Ruby's Organics, India's first organic makeup brand, offers innovative, plant-based formulas that are high-performing, super-nourishing, and designed to enhance individuality and self-expression.
Check 1 more Cream Highlighter launches
Cream Blush + Brush Combo
Ruby's Organics, India's first organic makeup brand, offers innovative, plant-based formulas that are high-performing, super-nourishing, and designed to enhance individuality and self-expression.
Check 2 more Cooking Oils launches
Adventure Calling Oversized T-Shirt
Wanderlooms, founded by seasoned riders, offers travel-inspired apparel and accessories, providing free shipping on orders over ₹499 and discounts based on purchase amounts, catering to adventure enthusiasts.
Ride Oversized T-Shirt
Wanderlooms, founded by seasoned riders, offers travel-inspired apparel and accessories, providing free shipping on orders over ₹499 and discounts based on purchase amounts, catering to adventure enthusiasts.
HAMMER Airflow Go Earbuds with 80H Playtime, 13mm Titanium Driver, 40ms Gaming Mode (Grey)
Hammer Lifestyle offers stylish, durable tech products like true wireless earbuds, smartwatches, and electric toothbrushes, promoting a healthier lifestyle with free shipping across India and discounts up to 80%.
Set of 3 - Nilah & Malai’s handpicked prints
The Good Doll crafts upcycled-fabric Nilah dolls in Nilgiris, empowering rural and tribal women artisans while celebrating Indian childhood, representation, and earth-friendly, story-rich play for children across India.
Check 9 more Toys > Dolls > Doll Accessories > Doll Clothing launches
DrinkSmart™ Zero Calorie Sweetener – The 1:1 Sugar Replacement with No Aftertaste | Monkfruit Sweetener
Artinci specializes in crafting delicious, zero sugar desserts using gourmet, healthful ingredients. Designed for diabetics, they offer guilt-free indulgence backed by scientific evidence, ensuring no unhealthy sugar spikes.
You're viewing product launches from Sunday, 1 February 2026. Each day, we surface fresh products from India's growing D2C scene.
Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.
Keep exploring, and discover what's new before everyone else.