New Product Launches by Indian D2C Brands on Thursday 5 February, 2026
A snapshot of product launches by Indian D2C brands on this day.
Here's a list of new product launches by Indian D2C brands on Thursday 5 February, 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.
Pink Miniature Hanging Planter Set Of 4
Nestasia offers unique, design-driven home decor and lifestyle products, emphasizing sustainability and quality. Founded by Aditi Murarka and Anurag Agrawal, it aims to transform spaces into personal sanctuaries.
Check 2 more Planter launches
WavBeach Harmony Sling Bag (₹799)
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Testing ACV with Garcinia Effervescent Tablets
The Good Bug specializes in daily synbiotic supplements with clinically researched probiotics, prebiotics, and nutrients, promoting gut, mental, skin, metabolic, and immune health for all ages.
Blue Ombre Checked Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Check 9 more Shirts launches
Black Ombre Knit Polo T-Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Coffee Body Wash with Berries
mCaffeine is India's first caffeinated personal care brand, offering coffee-based vegan products with a focus on skin and hair health, backed by 5 million happy customers and a 4.7+ rating.
Bellavita Brown Spell Hair Powder
BELLAVITA is a fragrance-forward D2C brand offering luxury perfumes, bath and body products, and skincare, using imported oils from France, Spain, and Italy, all cruelty-free and IFRA-certified.
Sun Shield Gel Sunscreen - 50g
BELLAVITA is a fragrance-forward D2C brand offering luxury perfumes, bath and body products, and skincare, using imported oils from France, Spain, and Italy, all cruelty-free and IFRA-certified.
Structured Front Pocket Backpack | Black
Wrogn, co-created by Virat Kohli, offers unique men's fashion, footwear, and accessories, promoting authenticity and individuality with special discounts of 5% and 10% on select purchases.
Slim Fit Limited Edition Valentine’s Tee | Red
Wrogn, co-created by Virat Kohli, offers unique men's fashion, footwear, and accessories, promoting authenticity and individuality with special discounts of 5% and 10% on select purchases.
Check 2 more T-Shirts launches
♠️ Mizoya Hukum Button
Shyle Silver Jewellery showcases Jaipur’s rich artistry with handcrafted 92.5 stamped silver earrings, rings, necklaces, bangles and accessories, blending traditional craftsmanship and contemporary design for elegant, meaningful pieces.
Recode 20 G Spf 50++ Sun screen Protection Gel -Trial Pack
Recode Studios, a team of seasoned cosmetic experts, offers affordable luxury beauty products, blending innovation with tradition, and empowering confidence through tailored solutions for every skin type.
Check 1 more launches
Gold-Finish Couture Kundan Chandbali Earrings with Sapphire and Diamond Detailing
PRERTO is a luxury handcrafted jewelry brand from Mumbai, blending modern trends with cultural heritage, offering unique accessories that resonate with individual personalities, and endorsed by numerous celebrities.
Check 3 more Necklace & Earrings launches
Rohi Luxe Floral Kundan Hand Harness
PRERTO is a luxury handcrafted jewelry brand from Mumbai, blending modern trends with cultural heritage, offering unique accessories that resonate with individual personalities, and endorsed by numerous celebrities.
Check 1 more Hand harness launches
Maharani Sapphire Royale Couture Moissanite Pearl Choker & Moissanite Sheeshmahal Motiya Rajkumari Imperial Courtly Choker Necklace Set ( 2 Necklace & 2 Earrings )
PRERTO is a luxury handcrafted jewelry brand from Mumbai, blending modern trends with cultural heritage, offering unique accessories that resonate with individual personalities, and endorsed by numerous celebrities.
Check 1 more Necklace launches
Golden Bloom Pearl Bracelet set of 5
Amama, founded in 2018, offers handcrafted jewellery and fashion accessories, blending traditional techniques with contemporary styles, featuring 6000+ unique pieces and free shipping on prepaid orders.
Oxford Blouse
KAZO is a premium high street western wear brand offering chic, contemporary fashion for the modern Indian woman, featuring affordable dresses, jumpsuits, and exclusive collaborations with Disney and Barbie.
Check 2 more Top launches
Oxford Midi Dress
KAZO is a premium high street western wear brand offering chic, contemporary fashion for the modern Indian woman, featuring affordable dresses, jumpsuits, and exclusive collaborations with Disney and Barbie.
Check 1 more Midi Dress launches
Stardust Shirt
KAZO is a premium high street western wear brand offering chic, contemporary fashion for the modern Indian woman, featuring affordable dresses, jumpsuits, and exclusive collaborations with Disney and Barbie.
Check 3 more Shirt launches
Multicolor Heart Print Holi Jacket For Women
Fabcurate is a trusted online fabric store offering over 10,000 designs, specializing in high-quality sarees, men’s fabrics, and eco-friendly printing, ensuring a hassle-free shopping experience.
Check 4 more Jacket launches
YiPPee! Keychain
EcoKaari is a social enterprise specializing in premium, vegan, eco-friendly, and upcycled products, empowering women and youth artisans through sustainable practices and custom gifting solutions.
HUFT Meow-Tastic Spinner Scratcher For Cat - Multicolor
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
Dark Patches Corrector, 100ml + Underarm Lightening Roll on, 40ml + Smoothing Body Lotion, 150ml
ThriveCo, from Anveya Living, is India's first evidence-based brand providing clinically proven, clean hair and skincare products using proprietary ingredients and advanced technology for diverse beauty needs.
Unniyarcha 925 Pure Silver Eternal Companions Necklace
Unniyarcha is a silver jewelry brand inspired by a legendary warrior, offering unique, high-quality designs crafted by skilled artisans, while promoting ethical sourcing and empowering women artisans.
Check 3 more Necklaces launches
Unniyarcha 925 Pure Silver Eternal Companions Necklace
Unniyarcha is a silver jewelry brand inspired by a legendary warrior, offering unique, high-quality designs crafted by skilled artisans, while promoting ethical sourcing and empowering women artisans.
Check 1 more Earrings launches
Unniyarcha 925 Pure Silver Bound by Love Bracelet
Unniyarcha is a silver jewelry brand inspired by a legendary warrior, offering unique, high-quality designs crafted by skilled artisans, while promoting ethical sourcing and empowering women artisans.
Check 1 more Bangles-Bracelets launches
Alisha Hook Earrings
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 134 more Earrings launches
Irenika Avikam Long Necklace Set
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 10 more Necklaces launches
Nagas Ring
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 9 more Rings launches
Bridal Nagas Tikka
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 4 more Maangtikka launches
Anisha Toe Ring
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 13 more Toe Rings launches
Copper Water Bottle
P-TAL specializes in handmade Copper, Kansa, and Brass products, promoting traditional craftsmanship while ensuring sustainability and health benefits through non-toxic materials, impacting artisan communities positively.
Ultimate Comfort Cotton Travel Pants in Relaxed Fit with Spill Safe Zip Pockets NYAT502 Blue
Nykd, a House of Nykaa brand, offers comfortable lingerie that blends fashion and function, ensuring a second-skin feel for everyday wear, with special discounts for new customers.
Love Embossed Mug
Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.
Check 1 more Mugs launches
Spiral Dinner Plate - White
Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.
Rosalin Swarovski Pearls Necklace Set
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 1 more Pearls Necklace Set launches
Makkhi Toumaline Beads Necklace
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Starry Night Silver Nose Pin
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Mild Magic - Pack of 4 (77g)
Farmley specializes in reimagining dry fruits and nuts into unique snacks, offering 150+ products with zero adulteration, endorsed by Rahul Dravid, focusing on health and innovative flavors.
Check 6 more launches
Toso - Teak Lounge Chair, Stained
Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.
Uchta - Teak Center Table, without Artwork
Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.
Check 1 more Centre Tables launches
White & green monokini with sarong
WomanLikeU offers a diverse range of popular women's vacation wear, including swimwear, dresses, and co-ords, along with a convenient body type calculator for personalized shopping.
Check 1 more Swimwear launches
NORG | CR Black
Eyewearlabs offers designer sunglasses and eyeglasses at revolutionary prices, prioritizing quality and accessibility while ensuring affordable options through direct engagement and in-house design. Every purchase supports those in need.
Kids Handmade X'Mas Cap With Booties- Green & White
The brand specializes in handmade baby woolens and accessories, offering crochet DIY kits, ethical practices, and a commitment to quality, empowering local craftswomen across India.
Check 1 more Cap & Booties launches
Cotton Delight Knitting Yarn
The brand specializes in handmade baby woolens and accessories, offering crochet DIY kits, ethical practices, and a commitment to quality, empowering local craftswomen across India.
Check 1 more Nocod launches
Blankie Knitting Yarn - Mustard Yellow
The brand specializes in handmade baby woolens and accessories, offering crochet DIY kits, ethical practices, and a commitment to quality, empowering local craftswomen across India.
Check 8 more Yarn launches
DUNE DRESS
The Burnt Soul celebrates culture and craftsmanship through handcrafted clothing and accessories, inspired by global elements and local artisans, while contributing to community charity.
Check 1 more Dresses launches
Camellia Printed Cushion Cover
The Burnt Soul celebrates culture and craftsmanship through handcrafted clothing and accessories, inspired by global elements and local artisans, while contributing to community charity.
Personalized Heart Collage Acrylic Wall Frame (8×12”)
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 4 more launches
Personalized Couple Cartoon Wooden Key Holder (5×4”)
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Customized Alphabet Acrylic LED Lamp(9×8")
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 1 more 3d Acrylic Lamp launches
Hello Kitty Name Keychain
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Personalized Couple Photo Car Hanging (3×2”)
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Buti Print Maheshwari Silk Suit Set (MSL552)
Shalvi, a private fashion label by Shivam Fabrics, offers unique hand block print suits and luxurious fabrics, blending contemporary and traditional styles for modern women seeking quality and fit.
Check 8 more Premium Maheshwari Silk Suit launches
Making Love Herbal Infusion - 60 Teabags
Blue Tea India offers a variety of organic herbal teas sourced directly from farms, promoting wellness through chemical-free ingredients and empowering women farmers while ensuring fair trade and rural employment.
Wave Symphony Mul Cotton Ready-To-Wear Pocket Saree
AseemShakti, India’s first ready-to-wear pocket saree brand and Shark Tank favourite, offers 15-second drape pre-stitched sarees handcrafted by women artisans in mul cotton, Paithani, Katan silk, organza, Kota Doria and office/festive collections.
Orbita Solar
Rosha offers timeless, high-end wireless table lamps that embody luxury and elegance, blending modern aesthetics with innovative, one-of-a-kind designs to beautifully illuminate and elevate contemporary living spaces.
Urolithin A
Decode Age is India's leading longevity brand, specializing in science-based supplements, advanced gut microbiome research, and personalized biological age tests to enhance individual health journeys.
You're viewing product launches from Thursday 5 February, 2026. Each day, we surface fresh products from India's growing D2C scene.
Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.
Keep exploring, and discover what's new before everyone else.