New Product Launches by Indian D2C Brands on Wednesday, 11 February 2026
A snapshot of product launches by Indian D2C brands on this day.
Here's a list of new product launches by Indian D2C brands on Wednesday, 11 February 2026. This includes launches across categories like skincare, fashion, food, and wellness from brands introducing new products to the market.
Mustang Torq Green
Boult Audio, India's fastest growing wearable brand, specializes in innovative audio solutions including earbuds, smartwatches, and speakers, committed to quality and immersive customer experiences since 2017.
Baby Nursery Play Gym - Tropical Paradise
This brand specializes in personalized baby nursery decor, offering premium quality wallpapers, cot mobiles, and wall art, all handcrafted locally in India for imaginative spaces and thoughtful gifts.
Check 4 more Play Gym launches
FURR Foot Rejuvenation Kit
Pee Safe, a leading feminine hygiene brand in India, offers a wide range of products including toilet hygiene, menstrual care, and intimate wellness solutions, ensuring safety and comfort for women.
Winter Warm Woollen Full Sleeve Sweater For Baby | Pack of 1
Moms Home offers 100% organic baby clothing made from premium organic cotton and bamboo, supporting local artisans through hand block printing while ensuring sustainability, safety, and comfort for babies.
R For Rabbit Hilltop Booster
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
Enchanted Melody
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
Check 9 more Canvas Prints launches
Lotus Royale Hand Painted Rectangular Mango Wood Tray
Nestasia offers unique, design-driven home decor and lifestyle products, emphasizing sustainability and quality. Founded by Aditi Murarka and Anurag Agrawal, it aims to transform spaces into personal sanctuaries.
Check 1 more Serving Trays launches
Lotus Royale Mango Wood Octagon Riser
Nestasia offers unique, design-driven home decor and lifestyle products, emphasizing sustainability and quality. Founded by Aditi Murarka and Anurag Agrawal, it aims to transform spaces into personal sanctuaries.
Check 1 more Platter launches
2% Niacinamide Sunscreen & Rice Water SPF 50 PA++++ Sunscreen | 30 g
Plum is India's first 100% vegan beauty brand, specializing in cruelty-free skincare, makeup, haircare, and bodycare, with innovative formulations and no animal testing, promoting goodness that delivers.
Aira Blue Solid Silk Suit Set
Aachho, meaning 'Too Good' in Marwari, is a trusted online ethnicwear brand in India known for handcrafted, premium fabrics and a focus on sustainability, merging tradition with contemporary style.
Check 3 more Sharara Sets launches
Aaru Pink Solid Jacquard Lehenga Set
Aachho, meaning 'Too Good' in Marwari, is a trusted online ethnicwear brand in India known for handcrafted, premium fabrics and a focus on sustainability, merging tradition with contemporary style.
Check 3 more Kids Lehenga Set launches
Roop Red Solid Crepe Pre Draped Saree
Aachho, meaning 'Too Good' in Marwari, is a trusted online ethnicwear brand in India known for handcrafted, premium fabrics and a focus on sustainability, merging tradition with contemporary style.
Ajmer Haze Office Laptop Bag (Black)
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more Laptop Bags launches
Bristel Pro Laptop Bag (Black)
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 4 more Pro Laptop Bag (Black) launches
Royal Green Mogra Print Women's Office Bag
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Ajrakh Kami Classic Backpack - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 5 more 1991 Classic Backpack launches
Toda Twills Classic Handbag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more 1991 Classic Handbag launches
Bhuj Rabari Regular Handbag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more 1991 Regular Handbag launches
Coorg Husk Regular Tote Bag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more 1991 Regular Tote Bag launches
Ajrakh Kami Classic Tote Bag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 5 more Tote Bags launches
Ajrakh Kami Classic Sling Bag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Coorg Husk Regular Sling Bag - 1991 by Zouk
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more 1991 Regular Sling Bag launches
Dharwad Leher Raha Travel Pouch (Small+Medium) Combo
Zouk is a modern Indian lifestyle brand offering 100% vegan and handcrafted bags, wallets, and footwear. Celebrating Indian heritage, they provide stylish, functional products with ethical craftsmanship.
Check 6 more Raha Travel Pouch (Small+Medium) Combo launches
O3+ Mijoo Korea Glass Glow Facial Kit with Pine Cica & Snail Mucin - Ideal for Combination Skin
O3+ is a dermatologist-approved skincare brand offering advanced, derma-grade products. They emphasize education, innovation, and sustainability, with free shipping on orders above Rs. 599 and COD options.
Check 1 more launches
Petite Heart Drop Link Bracelet
PALMONAS is a demi-fine jewellery brand offering affordable luxury, waterproof and hypoallergenic pieces including bracelets, necklaces, rings, earrings and mangalsutras, empowering modern youth with stylish, stackable everyday designs.
Check 4 more Bracelets launches
Blue Lightweight Stripe Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Check 12 more Shirts launches
Olive Structure Print Boxy T-Shirt
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Check 5 more T-shirts launches
Grey Multi Pockets Baggy Fit Cargo Denim Jeans
Powerlook, founded in 2017, offers trendy men's fashion with a focus on quality, comfort, and affordability. They provide free shipping on prepaid orders and a dynamic online shopping experience.
Pop Eye Sty-liner
Swiss Beauty, India's fastest-growing cosmetics brand, offers innovative, long-wear, and comfortable products, celebrating the individuality of every Indian with a diverse color palette and high-quality ingredients.
Anti Fit Light Faded Denim Jeans | Dark Grey
Wrogn, co-created by Virat Kohli, offers unique men's fashion, footwear, and accessories, promoting authenticity and individuality with special discounts of 5% and 10% on select purchases.
Check 7 more Jeans launches
Slim Fit Pannel Printed Polo T-Shirt | Teal
Wrogn, co-created by Virat Kohli, offers unique men's fashion, footwear, and accessories, promoting authenticity and individuality with special discounts of 5% and 10% on select purchases.
Check 18 more T-shirts launches
Solid Regular Fit Full Sleeves Shirt | Olive
Wrogn, co-created by Virat Kohli, offers unique men's fashion, footwear, and accessories, promoting authenticity and individuality with special discounts of 5% and 10% on select purchases.
Check 13 more Shirts launches
Nriti Cupro Satin Printed Off White Co-ord set
Mulmul offers luxurious Indian wear, featuring elegant kurta sets and vibrant lehengas crafted from premium fabrics with intricate embroidery, celebrating the heritage of the delicate mulmul fabric.
Daily Must-Haves: Pack-of-Five Creamy Matte Lip Crayons
Parul Garg Beauty, co-founded by renowned makeup artist Parul Garg and Anubha Vir Sharma, offers high-quality, vegan, and cruelty-free cosmetics tailored for Indian skin tones, empowering women with stylish, practical products.
Check 1 more Lipsticks launches
Round Toe Lace Casual Ballet Flats in Black
Littlebox India offers best-selling women's shoes and clothing, emphasizing timeless elegance, unbeatable quality, and easy returns, with a focus on sustainable fashion and next-day dispatch.
Brown Croc Embossed Chunky High Platform Ankle Heel Boots
Littlebox India offers best-selling women's shoes and clothing, emphasizing timeless elegance, unbeatable quality, and easy returns, with a focus on sustainable fashion and next-day dispatch.
Maharani Double Layer Mosaic Sapphire & Blossom Multi Colour Stones Statement Choker & Kahima Couture Luxe Multi Colour Doublet & Zircon Studded Multi Shaped Rectangular Necklace Set (2 Necklace & 2 Earrings)
PRERTO is a luxury handcrafted jewelry brand from Mumbai, blending modern trends with cultural heritage, offering unique accessories that resonate with individual personalities, and endorsed by numerous celebrities.
Dinner date
TBFO by Yashica offers modern, comfortable, empowering fashion for women with viral coord sets, maxi and party dresses, uniting fashion and culture while prioritizing ease for working women across diverse backgrounds.
Oxidized Flower Spring Dome Earrings
House of Aadyaa specializes in handcrafted 92.5 silver jewelry, offering a vast collection of lightweight, affordable pieces, including traditional and contemporary designs, with stores in Pune, Mumbai, and Bengaluru.
Check 7 more Earrings launches
CZ Flower Drop Mangalsutra
House of Aadyaa specializes in handcrafted 92.5 silver jewelry, offering a vast collection of lightweight, affordable pieces, including traditional and contemporary designs, with stores in Pune, Mumbai, and Bengaluru.
Check 1 more Necklaces launches
Apex KATANA
Comet is a homegrown lifestyle sneaker brand offering unisex sneakers with remarkable craftsmanship. They emphasize fearless living with a bold portfolio of 14+ colorways and exclusive drops.
R for Rabbit Dream N Play Plus Cot
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
Tiny Love 3-In-1 Rocker Napper Rocker - Denim
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
Check 2 more Baby Rocker launches
R for Rabbit Little Genius Candy
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
R for Rabbit Kiddo Korner Stellar - Astro White
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
Check 2 more Organisers launches
R for Rabbit Tiny Toes R20 Ace
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
Check 1 more Tricycle launches
R For Rabbit Hygocare Mosquito Repellant Patches (Pack of 24)
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
R For Rabbit Hilltop Booster
The Mom Store, founded by a mother, offers a curated selection of maternity wear, infant clothing, and baby products, focusing on quality, practicality, and trendy designs for modern mothers.
HUFT Waterproof Collar & Leash Set for Dogs - Pink
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
HUFT Pastel Pawprint Rain Friendly Dog Collar - Pink
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
Check 6 more Collar launches
HUFT Basics Dog Leash - Neon Green
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
Check 3 more Pet Leashes launches
Truelove Step-In Harness For Dog With 3M Reflective Fabric - Blue
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
Check 6 more Pet Harnesses launches
HUFT Cuddlephant Squeaky Plush Toy For Dog - Grey
Heads Up For Tails is India's first trusted pet care brand, offering innovative pet products and services, fostering relationships between pets and their families, and promoting kindness through their foundation.
Check 1 more Toys launches
Desert Mocha Traditional Pattern Short Kurti
Jaipuri Adaah offers a unique collection of handmade women's ethnic wear, featuring hand block printing and contemporary styles, ensuring high quality and global shipping for a diverse clientele.
Check 5 more Kurtis launches
Shadow Sunscreen SPF 50 + Cream 75g Pack of 2
Fixderma, established in 2006, is a renowned Indian cosmeceutical brand offering innovative skincare and hair care products, tailored for various concerns like acne and sun protection, exporting to over 30 countries.
Emerald Diamond Look Nose Ring with Bridal Chain in Silver
Sneha Rateria Fine Jewellery specializes in customized gold-plated silver jewelry featuring CZ stones, with a diverse range of bridal designs including Antique, Meenakari, and Polki styles.
Daytona Sapphire Check Full Sleeve Shirt
Jimmy Luxury offers stylish cargo, shirts, and jeans for men at unbeatable prices in India, featuring free shipping, easy returns, and a commitment to quality and customer satisfaction.
Check 2 more Shirts launches
Turtely Blue - Cotton Romper for Babies
A Toddler Thing, founded by Swathi Sri Ravi K and Ashwanth Suresh Babu, specializes in eco-friendly, machine washable baby clothing, revolutionizing conscious parenting since 2017 with sustainable, safe essentials.
Jungle Wingle (Pack of 5) - Muslin Sleep Suit for babies and kids
A Toddler Thing, founded by Swathi Sri Ravi K and Ashwanth Suresh Babu, specializes in eco-friendly, machine washable baby clothing, revolutionizing conscious parenting since 2017 with sustainable, safe essentials.
Love Crush tinted lip balm
Praush Beauty specializes in premium cosmetics featuring microfiber velvet technology for sponges, recommended by top makeup artists, offering products suitable for various skin types and tones since 2019.
Elegance Nagas Short Necklace
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 96 more Necklaces launches
Perina Hook Jhumkas
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 59 more Earrings launches
Floral Toe Ring
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 6 more Toe Rings launches
Lithisha Kundan Chain
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 13 more Chains launches
Devikha Bullakku Nose Pin
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 9 more Nosepins launches
Dazzling Nagas Bracelet
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 5 more Bracelets launches
Sreeja Nagas Ring
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 3 more Rings launches
Vikashsa Pair Bangle
The Amethyst Store, founded by siblings from a renowned jewellery family, specializes in 92.5 gold plated oxidised silver jewellery, offering unique designs and worldwide free shipping.
Check 1 more Bangles launches
Steelix Fortified Shockproof Phone Cover for iPhone 13/14
Cover It Up specializes in personalizing pop culture-inspired merchandise, including phone covers and AirPods cases, led by founder Ronak Sarda, transforming a Facebook page into a thriving ecommerce platform.
Pretty Bows Girls Night Suit
Zoey specializes in premium baby comfort products like sleeping bags and carrier nests, utilizing breathable organic muslin for exceptional quality. Their hand-made designs ensure safety and modern elegance for parents.
Summer Essential Cotton Relaxed Fit Shorts with Pockets-NYAT504-Jet Black
Nykd, a House of Nykaa brand, offers comfortable lingerie that blends fashion and function, ensuring a second-skin feel for everyday wear, with special discounts for new customers.
Drip Oversized Shorts Black
Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.
Compression 2.0 Full Sleeves T-shirt Black
Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.
Check 1 more T-shirts launches
Chase T-shirt Black and 2 in 1 Compression Shorts Mauve
Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.
Check 1 more launches
Mesh Stringer Grey
Fuaark, India's fastest growing gym wear brand, empowers individuals with performance-enhancing, tapered fit technology apparel, promoting inclusivity and confidence in fitness pursuits for all body types.
The 90's Drip Luxe-matte Lipstick- Caramel
LoveChild Masaba offers vibrant, innovative cosmetics designed to challenge beauty norms. Founded by Masaba Gupta, the brand promotes self-respect and individuality, redefining the beauty narrative for rebels.
Check 7 more 90's Drip launches
Parindha
The Purple Turtles offers unique and eclectic home decor, emphasizing sustainable design and curated collections, with a focus on beautiful, handcrafted items sourced responsibly.
Check 5 more Sculptures & Statues launches
Strawberries Full Sleeves Night Suit
Mama and Peaches is a family-owned online baby store, run by moms, offering curated premium products for newborns, including clothing, baby gear, and personalized shopping experiences.
Check 3 more Nightsuits launches
Allure | Grey & Clear Half Rim SunglassesLens | Black Frame - MG7769
Voyage Eyewear specializes in stylish, handmade sunglasses featuring diverse models like aviators and wayfarers. They offer excellent craftsmanship, personalized customer service, and secure payment options at modest prices.
Check 8 more Sunglasses launches
White Pearl Pendant In Silver
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 1 more Pendants launches
Aquarius Carved Stone Gold Plated Silver Pendant
Totapari offers a luxurious collection of handcrafted jewellery, blending modern designs with traditional Indian techniques, including 92.5 Hallmarked Sterling Silver and gold-plated pieces, catering to diverse tastes.
Check 4 more Necklaces launches
Blue & White Curry Bowl
Weaving Homes specializes in handcrafted ceramic tableware and decor, offering unmatched quality and artistry. They provide 24-hour dispatch and free shipping on orders over 1000/- to over 50,000 satisfied customers.
Shima - Teakwood Console
Alankaram, co-founded by Anupriya Sahu and Dhwanit Parmar, specializes in bespoke contemporary furniture, blending cultural insights with advanced techniques, and features a highly skilled production team.
Tropical Paradise Play Gym & Sensory Mat Set
This brand specializes in personalized baby nursery decor, offering premium quality wallpapers, cot mobiles, and wall art, all handcrafted locally in India for imaginative spaces and thoughtful gifts.
Tropical Paradise Sensory Cotton Playmat
This brand specializes in personalized baby nursery decor, offering premium quality wallpapers, cot mobiles, and wall art, all handcrafted locally in India for imaginative spaces and thoughtful gifts.
Khushoka Pitara – Oval Cut Diamond Set
Fiona Diamonds is India's first brand offering natural diamonds, lab-grown diamonds, and moissanites, providing exquisite, customizable jewelry with a commitment to transparency, quality, and environmental sustainability.
Check 4 more launches
Personalized Couple Photo LOVE Design White T-Shirt
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 28 more T-shirts launches
Personalized Cute Cartoon Handkerchief – “Duggu Buggu”
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 5 more launches
Personalized Kawaii Embossing Art Acrylic Frame (6×8")
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 2 more 3d Acrylic Lamp launches
Personalized Double Heart Wooden Name Stand –4x8"
Love Craft Gift is an online gift shop in India specializing in customized gifts like Shadow Boxes and Wooden Frames, offering free shipping and exciting offers for over 10,000 happy customers.
Check 1 more Wall Hanger launches
Premium 100% Cotton Curtain for Window & Curtains for Door with Lace Trim - Pack of 1, Aura Dusty Pink
Urban Space, established in 1980, specializes in high-quality, customizable home décor products including curtains, bed linen, and rugs, ensuring a unique and inspiring customer experience.
Baby Organic Cotton Diaper Carry Bag For Mothers | Flower
Moms Home offers 100% organic baby clothing made from premium organic cotton and bamboo, supporting local artisans through hand block printing while ensuring sustainability, safety, and comfort for babies.
Baby Organic Cotton Muslin Travel Bag- Diaper Multipurpose Carry bags for Mothers- Monkey
Moms Home offers 100% organic baby clothing made from premium organic cotton and bamboo, supporting local artisans through hand block printing while ensuring sustainability, safety, and comfort for babies.
Check 1 more launches
Organic Cotton Full Body Romper For Baby | Dog | 0-6 Months | Pack of 1
Moms Home offers 100% organic baby clothing made from premium organic cotton and bamboo, supporting local artisans through hand block printing while ensuring sustainability, safety, and comfort for babies.
Envika I
Jaipur Watch Company, India's first luxury watch microbrand, specializes in bespoke, hand-painted, and pichwai art watches, creating honest, handcrafted timepieces since 2013.
Check 2 more Watches launches
Triple Watch Roll
Jaipur Watch Company, India's first luxury watch microbrand, specializes in bespoke, hand-painted, and pichwai art watches, creating honest, handcrafted timepieces since 2013.
Check 1 more launches
Cloude | Olive Green | Neck Pillow
Assembly, founded by travel enthusiasts Mohit and Aditya, creates minimal, functional luggage with a focus on high-quality materials and detail, offering a 5-year warranty on their products.
Anand Arpan Powerloom Paithani Silk (E) Ready To Wear Pocket Saree
AseemShakti, India’s first ready-to-wear pocket saree brand and Shark Tank favourite, offers 15-second drape pre-stitched sarees handcrafted by women artisans in mul cotton, Paithani, Katan silk, organza, Kota Doria and office/festive collections.
Check 9 more Sarees launches
Wiselife 3 Fold Acupressure Therapy mat (Carry bag included)
WiseLife is a homegrown Indian yoga brand offering beautifully handcrafted, eco-friendly mats, props, apparel and home-fitness accessories, democratising yoga with expert-tested, sustainable products that make mindful, holistic living more appealing.
The Daily Planner
Shades of Spring offers a diverse range of floral products including hand-tied bouquets, subscription services, and DIY flower boxes, catering to various occasions and preferences.
Check 3 more Bath Bombs launches
Mango Yellow Bird Ballerina
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
White Butta Oxfords
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
Blue Flower Child Loafers
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
Parrots In Nest Kolhapuri Heels
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
Teardrop Pearl Work Sneakers
Kanvas is a footwear brand creating handcrafted designer shoes for men and women, blending traditional Indian art with contemporary styles, celebrating ethnic designs, vibrant colours, self-expression and nurturing intricate hand-painted craftsmanship.
You're viewing product launches from Wednesday, 11 February 2026. Each day, we surface fresh products from India's growing D2C scene.
Most brands here are building something unique, beyond the algorithms of big marketplaces. By discovering them early, you're supporting independent creators and finding products that haven't hit the mainstream yet.
Keep exploring, and discover what's new before everyone else.